In the growth market do copycat also have spring: German incubator Roc

With the IPO of Zalando, a German incubator company rocket the Internet, the IPO is expected to be listed on the Frankfurt Stock Exchange on October 9, after a rise in the estimated price per share of the IPO.

Rocket Internet is a very interesting business model company, from its official online two sentences slogan (Our mission:to become the world's largest Internet Platform òoutsideó the United States and we can see their ambitions as well as we want to the "home screen".

In simple terms, the Rocket Internet is primarily about replicating successful, mature business models in regions such as the United States to growing markets, quickly building teams, setting up companies, and using capital to expand the company to its first home size. Take a chestnut, rocket. The internet has set up a Amazon-style online retail company in Mexico, Linio, a replica of Zappos in Malaysia, and a copy of Uber in Nigeria has become easy taxi company, And because of its rapid growth in the developing market, rocket the Internet to be bullish on the capital markets and raise the estimated price of IPOs (all companies rocket the Internet can click here).

When it comes to rocket Internet business models, they are often more likely to say that they are building company than invest company--because to quickly build a team, Using a standardized set of processes to set up a company, execute a business, do a day-to-day operation, and be managed by the German headquarters is not as easy as it sounds, all of which require effective market insights, standardized mechanisms, and efficient execution. Thanks to past experience, rocket will soon be on the market, and its IPO will be the largest of its kind since the dotcom bust of 10.