In the new internet age, where should the training companies go?

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First of all, explain the concept of the title, this is the author of the usual habit of writing articles. The title mentions two subjects, one is the new internet age, the other is the training company. The so-called new internet age, this concept is the author of their own, mainly to describe a new era of the more complex era of the Internet, plainly is a power business continues to be popular, mobile internet concepts and projects flying, everyone open mouth to talk about micro-letter, O2O topic chatter of the times. The so-called training companies, refers to all walks of life to provide training and guidance services for the main business of the company, such as the new Oriental, a good future.

Over the past two years, the popularity of Internet education has been less popular than the 2010 group purchase, but it has also allowed many entrepreneurial teams to see the opportunity to even subvert an industry or a giant company. So various models of online education companies have emerged, including some of the companies that have received huge amounts of venture capital. As a person working in the traditional education industry, I see the current situation of some leaders in this industry is that some people on the online education rather disdain, some because of online education feel pressure, some people are full of motivation to use their own advantages of the offline education, but found that do not know where to go. Chaos, with the education system of the workers, carrying out a variety of discussions, a period of time before the 100 education and the new Oriental War of words is now emerging online education sites and traditional education enterprises in miniature.

Which direction the next thing is going to take determines which direction the training group should be doing now. The small and medium training institutions can not see the trend, take a look at what's going on in the world's more sensitive internet industry, they've done a consumer-to-consumer network, 100 Education for free, and a look at what the giants of the powerful education and training industries are doing, and the new Oriental follow-up 100 education, Also do some free class 46 online courses. The former is a platform, it seems that the traditional training companies can only use, but can not do their own, the latter is different models of schools, have a certain strength of the training company or can be a small test skill.

So, what exactly should be done? The author two-bit, and dare not jump to conclusions, can only say his opinion on the next trend and if it is me, I will do. First of all, online education is not a substitute for offline education, and some cite an example, saying that this is just like the news on the Internet is not going to destroy the paper media. Because although the paper media has not been destroyed, but also only left a trace of breath, even the so-called large circulation of newspapers, now can only rely on advertising fees to live. And the complexity of education and training is far greater than the news reading, many things offline instead of online is almost impossible to achieve, this is like the internet and cattle, it is impossible to let doctors through the network to patients with surgery. Second, unfortunately, some categories of offline training with online education is becoming more and more narrow survival gap, this is mainly to test and take the card for the purpose of training, such as civil service training, accounting training. These training are mainly training test skills, as long as they can ensure that students successfully pass the exam or get the certificate smoothly, they do not care whether online or online to participate in training. That's why the Chinese accounting School can be listed on the NYSE. Of course, one might argue that many people now do not accept online education. Well, that's true, but unfortunately, it's like 10 years ago when people didn't accept online shopping. Now online education is still in the early days, people's habits are slowly being nurtured.

If the trend is really what the author says, what should be done next? Let me give you some hypotheses. If someone offers the same quality course and accounting online education for free, is it dangerous? If someone offered a course of the same quality and trained the civil service for free, would that map be dangerous? Of course, to be sure, the insurance will not be free of accounting training, Hua map will not be the civil service training for free, because of leather own life, too painful! So it gives the younger brother in the back line a chance. If a volume is not as good as the Chinese map of the organization to do the civil service training, playing free cards, of course, is not completely free, can be all the written writing free, and interview fees or some other feasible mode, is there a chance to reverse the attack? Of course, the author just stood talking not waist pain, maybe this program is not much feasibility. But I firmly believe that the free civil service training is a matter of sooner or later, not leather their own lives, can only wait to be revolution.

The above is a personal view of the new internet age, training companies where to go. In the next talents, do not understand the world, if there is a poor or wrong in the text, but also hope that you haihan. This article by training Search http://px.wangxiao.so Training NET original, reprint please indicate the source, thank you.