Industry navigation website Development new selling point--the importance of service

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

In the current era of rapid development of network construction, Google, Baidu and other basic navigation sites have been successful. After that, the industry's navigation sites have sprung up.

But at present, the audience's awareness of the industry navigation site is far lower than the basic navigation site awareness, and even some industry practitioners of the industry's navigation sites are very low awareness. and each industry navigation site webmaster generally only use SEO (Search engine optimization) and other similar way to promote their own website, the concern is often limited to: the site ranking up no, how many corporate information included, how the income benefits, such as a series of surface problems, Rather than the ability to better serve the site depends on the survival of enterprises, as well as the site's audience as their focus of attention.

Because most stationmaster's erroneous thinking, causes the Profession Navigation website service function to weaken unceasingly, thus causes its consumption stickiness also to reduce. So "how to better promote self" has become a lot of webmaster doubts. If you blindly use the previous SEO way to promote the site, will walk into such a "Dead End": First the site's ranking behind, the number of clicks is not high, resulting in the webmaster to put more energy on the site publicity; then, due to too much energy on the site publicity, resulting in the site's lack of services, quality of service decline; As a result of the decline in the quality of the website service, it also caused a low click, the decline of the site rankings ... So form a vicious circle.

So how do we get out of this cul-de-sac? I think the real difficulty that the website is going to solve now is "How to better serve the audience of the website". Below I will give an example to analyze how we do a good service to promote ourselves:

1. Clear, concise and generous

The purpose of the website is to provide visitors with more information about the industry and make it easier for visitors to search. Based on such a point of departure, we need to reasonably layout the website information, the website information classification and selection, so that the level clear, classification clear.

This practice for visitors to search for information to save a lot of time, this way is most of the industry's navigation site accepted, implemented more convenient, relatively speaking, the user's satisfaction is also the highest. This way makes the search has the pertinence, is an industry navigation website completes the foundation.

2. Service oriented and public

Some navigation sites are biased in navigation services due to interest-driven. Too much attention to the interests of exchanges, of course, this phenomenon is understandable. But to do a good job of a website, we must take a long view, especially the industry navigation site, only when you really make a service contribution to the industry, can be called a competent industry navigation site.

New Energy 114 As the new energy industry navigation Web site, to the line since the continuous expansion of the collection of corporate information. Currently free for the new energy industry more than 3,000 enterprises to provide navigation services, in addition to some of the relevant industry portal.

3. Focus on communication and timely verification

As an industry navigator, you are faced with a lot of business in the industry and a vast number of netizens users friends.

We need to communicate with them regularly for the businesses you serve in the industry. For example, when you include an enterprise, you can notify each other by letter or telephone, the company's website has been included, and inform each other of their company's included location. This on the one hand can improve the visibility of the site, let the industry know that there is such a navigation site exists, and to provide them with services, closer to their distance, on the other hand, and their exchange can learn the information listed in the site when the accuracy and some of their views and opinions, and constantly improve their level.

For the vast number of users of netizens, we need to do is to provide accurate information. Therefore, the verification of information is also very important, which is an indispensable step to improve the satisfaction of visitors.

By the hints of these ways, virtually enhance the visitors and enterprises on the site's goodwill and trust, and in these cycles, consistent good service process, resulting in unexpected results, compared to pure SEO, the site's visitors dramatically increased, sticky is also higher.

Article Submission New Energy 114 http://www.xny114.com

Reprint please keep