Industry Portal Economic Warming web site technology and operation of platform

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July 9 News, the traditional industry was hit by the financial crisis, accelerated the network economy "experimental" effect, from the explosion of personal online purchase to the traditional industry business business-to-business, business operators, only 2008 new business-to-business industry site accounted for the total of 12%, enterprise-run business-to-business business site more than 5,100, Operating income of about 19 billion, more than 350,000 employees, but the calm analysis of the growth rate since 2000 for the first time, the collective in pursuit of a successful model, resulting in repeated lessons, the industry web site to explore the mature business model and platform model of the moment.

Industry portal walks into the era of information as king and cost control

At present, the domestic various segments of the industry portal station a lot of to make a well-known but not many, is often "thunder big, Rain", a lot of industry portals only to fill a few suites, hastily online, farewell to the content of the update, began to look forward to the advertising revenue, the lack of content, the nominal "empty station" is the industry's main drawback.

Search industry in China related to the responsible person that the industry portal to truly serve the industry users, you need to have the most timely industry information, industry supply and demand, industry search and reasonable site structure, user interaction.

Industry information is the core value of the industry website, abundant, timely and effective industry information is the site visitors need. The proportion of relevant industry information provided by industry website is related to the promotion of website popularity. In order to make the industry information more rich and timely, we need to ensure that the website information has dedicated maintenance and update. Industry information updates also directly affect the search engine on the site's collection and grading. Speed up the information update frequency, also increased the number of search engines included, but also increased the site was hit by the probability of search, enhance the influence.

But often traditional industries do not have the necessary resources and manpower, industry information capture is also a problem, usually by means of outsourcing.

China Search industry integration technology, to help the industry portal to achieve information from the update, reduce editorial maintenance costs, at the same time, based on micro-technology, so that the industry portal to achieve the foreground operation, reduce the revision, background research and development costs; Based on the cooperative management concept, so that just joined the industry portal can have more than 5,000 segments of Especially for Chinese traditional enterprises, industry China will provide personalized E-commerce platform based on its traditional channel chain and product chain.

The core of the industry portal is to hold the market and move towards authority

Regarding the trade and supply and marketing of the site, in addition to the industry information is often updated, the industry market needs timely and effective quotation platform, and for market analysis trend, so that visitors each visit the site can get the latest market, the first time to grasp business opportunities. At the same time, the market also reflects the authority of the industry site in the industry, will allow visitors to generate dependence and trust, and eventually become a loyal industry site users, but also increased the site's access traffic. So that the site in the industry to form a scale effect.

Market data acquisition difficulty is much higher than the content information, for the operators of the industry website, through editing and editing system is basically a drop in the bucket, the use of Third-party monitoring agency data, more difficult to overcome is the technology gap, the site needs to do with the third party technical interface, and timely maintenance, otherwise it will cause data delay or bungled, Not only is authority gone, it can also create a series of disputes and legal issues if linked to trading and procurement platforms.

At present, the industry site with third-party monitoring agencies to reach a service agreement, by providing data interface and integration, the site to pay a certain service charge. China's open platform, based on search and micro-platform, independent data sources, the same period to achieve different industry market data linkage, Cross-platform and card industry operations, not only data security and reliable, and updated timely, but also saved a small amount of money.

Industry portal application is different, modular upgrade is most suitable for traditional enterprises

Each industry site creator people understand that only the industry's products and services targeted to find suitable for their own products and services operation strategy, in order to properly carry out a variety of industry-related services, and make visitors become a loyal website. "To do this, we must have the ability to apply innovation and module development independently."

The traditional industry should develop the Internet application based on industrial model, with the help of third party technology companies in addition to capital costs, the later application platform upgrades and maintenance will also face a very small cost burden, the search industry in China to put forward the "cooperative operation" mode, the traditional industry business concerns away, "cooperative transport" to bring tailored convenience , from the search to provide technology and platform support, traditional enterprises to improve the industrial model and application process.

The economic crisis for the industry site may be just a shuffle process, those who have been on the brink of life and death and lack of operational focus and innovative spirit of enterprises, their collapse can not be regretted that the economic crisis in the past to stay in the industry site really have the strength of the proportion of companies will be greatly increased, So the entire industry's Web site prospects will be greatly improved, similar to the search in such a real cooperative value of the Internet platform partners are no longer rare, industry site operators can also have a better environment for self-development.