Industry portal Operation Fast access to traffic (ii)

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On an article I and you share the Gift information portal Operation method Small Talk, today I will continue to write for you to share a number of specific promotional methods, hope to be able to help the industry Web site operations colleagues. Saying: "One minute on the stage, ten years of work under the table." To the website operation, want to have a content rich website promotion, let more audiences know, the work behind is very big. The operation team is required to plan and implement measures reasonably. In short, the operation of the industry site is to adhere to + innovation + differentiated management.

Now the website operation promotion method is very many, the author searches on the internet to actually have more than 100 kinds of promotion propaganda method, is these methods suitable? According to my experience in the operation of the network for many years, the operation of web sites, especially vertical industry portal to choose their own + mining new promotional means. Like when it comes to marriage, shoes don't fit, only feet know. The same reason, the method is right, only practice to know. Here we share some of the more effective ways to promote.

First, the same industry site advertising exchange. is on your website to put someone else's logo or promotional picture links, on each other's website put your site logo or picture links. This kind of promotion method is very effective to the industry website. If the other side of the site is very popular, not only to promote the effect of publicity, but also to your site to bring a lot of traffic oh. Especially worth mentioning is the company logo or picture links must be designed enough personality and attractive, with others to see a bright feeling.

Second, the development of bundled client software. If you have enough technical support for your Web site, you can develop client-side software or site templates that embed your Web site in the software, creating a directional, steady chain of resources. You can also set a small threshold, such as when someone downloaded a step prompt, guide the download to your site in your website forum or blog message or the link address to share one or 3 people can download the application. This method can be said to be the most effective source of external chain resources and traffic. But only if you have enough technical development teams to develop attractive software that is good enough.

Third, online activities under the interaction. Many friends may often engage in online activities, in fact, we have to put online activities into the offline, so that the two organic combination. Increase the interaction and can meet friends. In these circles of friends are all the people in the industry Oh is your target group. To know that directional communication and publicity is the industry site operation is very effective early and quickly improve the visibility of the site's best means.

Talking about the industry site we must distinguish between the Enterprise station and the Mall station. To have a suitable for the industry's website to promote the operation of promotional methods, the content of the site to do a good job, to understand what your audience is concerned about, can be the first time for them to pass the most want to see the message and information, do a good job on the site's brand publicity.

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