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The author of this article: Sun Hongzhe, director of Jiangxi Women Talent Network
In China, the Internet industry to operate the main web site many companies, but the operation investment cycle is long, the investment cost has been the biggest difficulty which has been trapped around these enterprises, except partly relies on the venture capital to support the operation, most in the way has fallen, so how to realize the short-term profit for the network company becomes our attention focus, thus , I am here to realize the short-term profitability of the Jiangxi Women's network of operation experience to share with you, hope to help.
1, site positioning to be accurate: first of all, to estimate the profit point, can be combined with the traditional industry or emerging industries; Secondly, the site name to be able to play a loud banner, let others in the Word-of-mouth middle ear can be cooked; again, the domain name better remember, let others can directly through the memory in the browser review your site (such as: Www.jxnxrc.com, is "Jiangxi female talent" the beginning letter).
2, personnel are equipped to save: the company personnel Ningquewulan, as far as possible to save costs, talent to carry out the selection of sand way, in the face of the financial crisis and the form of employment is grim, not to avoid direct use of fresh graduates to bring the many problems, can recruit interns from the campus, carry out the Because there is no wage during the internship, you can give a certain living allowance) through 2 months-3 months of internship to stay, preferably 10 1, and then fill vacancies.
3. Business team to be pragmatic: organize a very strong business team, in the website construction cycle of business content learning, in the site promotion period of simultaneous entity promotion (only for geographical site) and business parallel, we are to do talent recruitment can completely campus publicity and school cooperation to discuss synchronization.
4, profit business to be clear: no profit can not survive, take us as an example, the site has not been established on that day, we have begun to discuss the profit point, first of all, to seize the market, recruitment industry, crouching Tiger Hidden Dragon, the late rust can not imitate the former, otherwise will be defeated, in order to compete, the website business All free, Absorb enterprise users, through this way to create influence and Word-of-mouth, and then yarn major projects, such as: commissioned recruitment, labor output. Charge a fee from the company, take the money from the enterprise from the individual.
5, publicity should be reasonable: publicity should be accurate, do not blindly advertising, the network: for the campus forum for delivery; On the plane, to take the talent market to print the words of Jiangxi Women's talent network free resume, because the practical will not be lost, and eventually go to the hands of the enterprise Resume printed on the back of the Web site free service content and the company's main business, synchronous development of campus cooperation, and recruitment and Employment Department to negotiate campus recruitment (schools to meet the employment rate, are very active).
6, operation mode to be correct: through the talent market publicity, university campus propaganda, university cooperation, business negotiations, and finally tidy up a group of enterprises can cooperate, as long as publicity in place, there are large customer presence, through public relations means to the business and school recruitment departments, to the university on-site interview, qualified after the collection of employment and resettlement costs (not to mention, the school and the enterprise will give you the benefit, reason all know).
By simply describing the above 6 points, you should know about the process, in fact, the most important thing to do the network is to "pragmatic" only the site's business entity can be converted into profit, you can disclose that our Jiangxi Women's network operating time of 90 days, currently registered members have more than 3000 ( Are local college graduates, men can not register, the site's daily IP is not very high about 600, but the local visitors accounted for 80%, and through the direct input of the website address of the visitors accounted for 50%, Baidu search "Jiangxi female talent network accounted for the half of all search keywords" This data shows that Word-of-mouth is very important, Everyone is the name of Mu, some people have the reputation of the website nature to develop