Innovation, be a child first

Source: Internet
Author: User
Keywords Innovation start-up companies
Tags address basic beginner designer find function ipod problems

In many cases, habits are a barrier to disturbing and preventing us from drawing new ideas or innovative ideas. It will make it impossible for us to perceive the good products that are around us. Steve Jobs once said, "Stay in the beginner", or constantly adjust the product as if you were holding and experiencing the product for the first time.


The founder of the ipod product designer and Nest, Tony Fadell constantly struggles with his own habits, and he has come up with three basic ways to avoid or try to find and address those innovative challenges.

A broader view

When you start to develop a new product, there are always a lot of problems to solve. A broader vision means knowing how to combine or remove problems to streamline the product. Fadell used the first Nest thermostat he developed as an example. When he first invented the thermostat, the thermostat had only one function: Change the temperature.

It is generally hoped that the thermostat can save energy, so the thermostat enterprises will add time to the function of the product, but there is still no way to save energy, because people can not predict the future, even with the scheduling function, no one knows how best to arrange their thermostat.

So Fadell to save energy as a larger goal, and back to the original thermostat only change the temperature of this function. Nest can learn from the user's schedule and program itself. With Nest, people can really save energy by disorderly programming.

Focus on details

Although you enlarge your horizons, the details are still important, even in small places that you won't notice for the first time. Fadell's initial goal for the Nest thermostat is to make the product easy to install without any extra external help.

So, for the first time, Fadell and his team were designed to allow users to complete the Nest thermostat installation with just three screws. But consumer feedback back to the information is not ideal. The team went back to the drawing board and invented its own screws.


In the process, investors have questioned the team, investors are more interested in the team can focus on the sale of products, but Fadell obstinately, finally completed a single custom screw to complete the nest installation. Because of this, the customer experience can be so good.

Think Like a child

Fadell will be inspired by questions raised by his children. They have endless problems, although these problems are very naïve, even unrestrained, but these seemingly unconstrained problems, not also can give adults very good inspiration.

Fadell advises companies to hire more young people to make sure you have a youthful mind at work. In addition to providing fresh ideas, young people can inspire older employees ' old ideas.

Via FastCompany

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