Insights into "web search" brand new business Opportunities

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Currently, the overseas search market brings about $2 billion trillion in revenue to search firms each year, a figure that is expected to become a 7 billion dollar market in 3-5 years ' time. Domestic this huge market makes the competition of search giants at home and abroad further white-hot.

With the development of information society, the lack of innovation in business profit model leads directly to the lagging development of the whole industry. In the domestic network search industry, the traditional bidding rankings, network advertising and other business models, has gradually become well-known, for this reason, the industry's senior experts to make predictions, this is hailed as "search economy" era, the new search engine services will be the direction of the evolution of Web search.

As an important factor of the search engine to glory, the mining and innovation of business model has become the best tool for the major search engine companies to win in the market competition. From the perspective of enterprise operations, in addition to the competitive rankings, network advertising these business models to earn a large profit, the existing Internet business resources of the comprehensive integration, has been the business acumen of the search engine enterprise innovation.

The establishment of "China Search Alliance" is a pioneering work in the strategy of business cooperation. September 25, 2002, by Chen Yu Advocacy, HC International and China Internet News Center in Beijing, the Great Hall of the People jointly launched the "Chinese Search Alliance", is the first search engine application based open Alliance, for the promotion of search engine technology development, popular search engine application has a very important role , and fundamentally changed the domestic search engine market pattern.

As a commercial operation platform for more than 1400 affiliate websites. Although Chinese search is also to "network advertisement" as the profit way of the enterprise, but, the Chinese search is to unify the quotation, unify rank, unify the way that divides, for the union member website, the network advertisement investor and oneself, has reached a "win more" business realm.

Compared with the business model, the innovation of Internet search products also shows the new business opportunities of Internet search. Chinese search recently launched the "Network Pig", not only become its in the market competition to win a magic weapon, but also for the Internet search business operations to provide a new idea. Called "E" era of personal portal ——— "network Pig" set search everywhere, my News Center, MP3 song Taiwan, personal small secretary, instant messaging and other functions in one, in the network search from IE search to introduce desktop software search "Search Revolution", China's search from the perspective of network marketing, Try to search the community park in the form of the Internet, so that search users experience a new search fun.

Differentiated competition, personalized service is not only a magic weapon for each enterprise to win, but also more pragmatic approach to the life of network users. Advocating "customer-centric search engine services, instead of Web-centric service mode" of the Network of pigs, from the network search industry, has shown to the network of life and entertainment industry trends, and become a network search business opportunities.