According to ADMIN5 Webmaster Network news, Facebook announced a 1 billion dollar acquisition of popular mobile photo-sharing services Instagram, payment method for cash plus shares.
Instagram
Instagram is a mobile app that initially runs on the iOS platform, and it's a quick, wonderful, and fun way to share images that users can capture at any time. As early as November 2011, Instagram founder Kevinstrom inspired Chinese entrepreneurs with the "6 employees and 12 million users" story at the Beijing National Convention Center. At present, Instragram employs only 13 people, but in 2 years to create a mythical 1 billion dollar acquisition of the story. This is not only for mobile internet companies, PC-side Internet small webmaster is also a small incentive.
Through this acquisition, we can find that Instragram's success is not accidental. Instagram is not just doing something at the right time and at the right place that doesn't seem right at first. Instagram's success with the founder of Millet Lei Seven words in summary is "focus, Ultimate, Word-of-mouth, fast."
Instagram's "Focus" is something that has been doing a platform since its inception. From the company since its inception Instagram has been doing is only to provide users with "photo + filter Effects + description + sharing" services; The platform has been doing iOS and Android platforms, even PC clients do not do.
Instagram's "ultimate" is the pursuit of the ultimate user experience. Ultra low user participation threshold, does not require you to be a professional photographer with professional equipment to take pictures, make full use of time debris, in order to make users more convenient, anytime and anywhere to use the use of mobile internet platform. Without too much advertising and no more worrying about privacy leaks, there are plenty of points to be added. It is precisely because of its focus on doing something to achieve the ultimate spirit, Instagram through the filter and image quality as the core, the current global best Picture filter service provider.
Instagram "word of mouth" can be more concretely embodied in the number. Instagram was founded in March 2010, the day on the line to obtain 25,000 users, a week after the 100,000 registered users. As of March 2012, Instragram users reached 27 million. And some rely on propaganda to strengthen the different is Instagram not spend a penny of the marketing costs, is the user Word-of-mouth legend.
2-year time, 27 million users, to 1 billion U.S. dollars acquisition. This may best reflect the "fast" Instagram development. As the Millet mobile phone founder Lei said, the Internet really to see the speed is very important, like sometimes, fast is a kind of power. For Instagram, rapid development is also one of its winning magic weapon.
"Focus, Ultimate, Word-of-mouth, fast", these seven words is not only on the millet mobile phone, said to Instagram. This is also a revelation for webmasters in the internet age. believe that webmaster can be acquired from the Instagram of the event to gain a favorable inspiration for their website.
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