Integrated search optimization Three: Video Search

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I've written two articles on integrated search, namely news search and image search. So today we'll talk to you about integrated search: Video search.

When it comes to video search, we should naturally have several well-known websites in our heads, such as YouTube, cool 6, potatoes and so on, and the actual situation is that these sites are more than the number of videos searched, because the weight of these sites is far higher than the ordinary video site. So is not a small video site will not have the opportunity to share this cup? Not really, as long as you can the video file and the video page optimization, there is a certain chance. Of course, the best way to do this is to post videos on these high weight websites, and then find ways to transfer the traffic from the video to your website, making your site profitable. As for how to drain me here just a little bit, can be in the beginning or end of the video of their own way of contact. Well, a bit far away, back to the topic above, then how to optimize the video? Please listen to my analysis below.

1. Title

The title of the page on which the video file resides, the title of the page. This is not any different from the regular page title writing, and note that the theme of the page and the video will be marked.

2. Text description

This is similar to the title and is used to mark the subject of the video. When submitting a video, pay attention to the completion of the text, should include as much as possible keywords. If the length allows a little longer, you can add keywords to change the form. This will tell the search engine the theme of the video more clearly.

3. Playback times

Almost all video sites will show the number of times this video is played, the more the more users are popular, popular video is of course the search engine favorite video. So you have to find ways to promote their own video, so that more people know and see. You can add a share button to your video page, just like the English addthis, so that more people can see your video.

4. User ratings

Ditto, almost all video sites allow users to score videos and display scores on the video page. The higher the score proves that the more people like the video, the favorite video is definitely a search engine favorite video, so in the production of video should pay attention to the quality of the video, such as the sharpness of the video, cutting, dubbing and so on. Only if these details are done, can the user's favor.

5. User comments and messages

This is similar to Taobao's comments on sellers, and the more positive comments prove the more popular the video is. This is similar to the number of playback and user ratings above, no longer repeat.

6. Link

Since it is a Web page, it is inseparable from the link. Like ordinary pages, the video page has more external links, the higher the weight of the video page. Compared with the text page, the number of the external chain needed for video page ranking is relatively small. So we still need to the video page for the construction of external links.

7. Label

When submitting a video, the system usually asks the user to fill out a few labels to indicate the contents of the video. So do not let go of this, in the context of the subject, fill in as many relevant tags as possible, so that the video presented in other videos in the relevant video more opportunities to be seen, to be shared and to be graded or message opportunities are more.

8. Video Embedding

The video-sharing site provides code that allows webmasters to embed video into other sites or blogs. This will also allow the video to be seen by more people and be shared by more people.

9. Thumbnail image

A good thumbnail image not only attracts users on video-sharing sites, but also attracts users who come in through search engines. So if you can, try to get a thumbnail on the video to mark the theme of the video and attract more users.

The above is my personal video Search optimization point of view, write the bad place also please a lot of guidance. Next I will discuss the integrated search optimization four: Map search optimization, please look forward to.

This article by Li Hao, the single game Net (http://www.91danji.com/) The net arranges publishes, welcome everybody reprint, reprint when please retain this link, thanks cooperates!