Intel is still tight-lipped the results of its 2014 Tablet PC four times-fold growth plan, as the latest quarterly earnings have not been released.
Intel's Tablet PC chip shipments have reached 30 million, according to its three-quarter earnings 2014 years ago. In other words, Intel shipped 10 million in the fourth quarter.
The industry generally believe that, due to the four-quarter market promotion point, will drive the overall sales of digital products. So accomplishing the goal is not difficult for Intel.
Intel previously said in an interview that the fourth quarter for the tablet computer sales season, its shipments will be far ahead of three quarters.
In the 2014, Intel struggled to boost its market share in mobile devices through its own bloodshed and support for China's Shenzhen industrial biosphere. It has cleverly chosen the terminal category of tablet computers to avoid the possibility of a deep quagmire in the smartphone world.
During the year, Intel also reached a partnership with Chinese companies, the two companies that have some experience in the field of tablet computers and smartphones. Intel believes that this cooperation will enable each other to take advantage of each other.
Charepe, general manager of Intel China, told Tencent technology, "Intel has brought in its own channel system, connecting its partners with Rui-core micro and exhibition, and building a global network." ”
Charepe also emphasized the openness of such cooperation. "In the new model, they can quickly find users, and Intel offers a unified product and technical support." ”
In fact, the partnership will be effective for Intel to get rid of the crisis in China's long tail market, while increasing its market-opening pace.
However, in 2015 Intel may face a new crisis. The analysis organization predicts that the price of the middle end products of mobile devices will further lower, and then directly affect the low-end market.
In response to this impact, Charepe told Tencent Technology, Sofia will be intel next to the low-end market in the product platform, and with Rui Core micro and the exhibition's cooperation is also starting from the Sofia. This means that a double barrier has been built for it in the 2015.
Interestingly, however, at the 2015 CES show, Intel did not show any products on the Sofia platform.
In response, Charepe said, "Our investment is not a one-year period." ”