Internet Data Research Center Analysys International publishes latest user data

Recently, the Internet Data Research Center Analysys International published the latest user data. Data show that April 2014 mobile travel booking class app data analysis, in accordance with the number of active users: where to travel to 5.103 million top of the list, Ctrip tourism for 3.304 million, ranked second, the same journey 725,000, ranked third.

It is noteworthy that the number of the first to go to where the network app active users, once again surpassed the second and third of Ctrip and the sum of the same process.

In this respect, Analysys International analyst Sun Mengzi said that at present, the wireless end of the consumer mainly to leisure tourism and free line mainly. Consumers are more sensitive to price searches and prefer a one-stop service, which makes the net more popular.

In addition to the absolute value, the concept also compares the number of active users, the number of start-up times and the length of the use of the growth rate has also been ranked. Where the Nets are ranked second. and Ctrip, the same process in the active user growth of this item, there are negative, ranked in the top three.

"This proves that the number of active users carrying Cheng app in April has been reduced," Sun Mengzi said, "and where to go the number of users in the frequency, depth performance are good." ”

In fact, Analysys International analysts are seeing level two pages. "We noticed where the consumers clicked most of the tickets and the hotel, but the tickets and the neighborhood were the biggest growth." "In her opinion, in the fierce battle of the wireless end, go where the net" wins in the flow, the line wins under the resources.

In fact, where to go net wireless revenue was 106.3 million in the first quarter of 2014, a 415.1% increase from the same period in 2013, and a 31.7% percentage of total income. To this, where to go net CEO Zhungchengsu said, where to go net in the first quarter of 2014 wireless revenue mainly benefited from its own traffic achieved year-on-year growth of more than 5 times times, through the wireless side of the hotel between the night volume and ticket volume accounted for the total of 47.7% and 32.4% respectively.

"At the same time, we have observed where the net has soared in the ticket and holiday business." "Sun Mengzi said. And according to where to go net earlier this month, the "51-year" operating data show that its holiday business 51 period turnover reached 5 times times more than the growth, ticket booking volume is showing a huge increase of 25 times times.

One of the industry's consensus is that online tourism in the 2014 is mainly in the wireless side.

Where are we going? The network is further mobile layout, where to go the future of the network wireless is the use of differentiated, accurate subdivision of the location of a one-stop travel platform. Where to travel, where to go to hotels, travel maps, where to go, and so on, one-stop app.