Internet entrepreneurs start to be sensible

Source: Internet
Author: User

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1. The reason of Internet trend

Once said that the two major trends of domestic internet, the first is the Internet of traditional industries, but the main body of the internet is not a traditional enterprise, compared to traditional enterprises, competition and market pressure, they want to seek new channels breakthrough. Daily media coverage of the Internet myth, so that the traditional boss heart, decided to do a big, successful people are few. The key is the traditional boss's open mind and way of doing things, always put the original line mode strong push to the line, inexperienced knowledge is not poor management, and quick success, after Yinianbanzai try, found that not make money decided to stop the hand, most short-sighted, can also say for the internet they began to become rational.

Another trend is the consolidation of mergers and acquisitions in the industry, and the recent giant takeover of 51 is also an example. Some people say that the Internet will continue to be dispersed, and I object to my saying that the domestic internet will be increasingly concentrated. Larger network companies are implementing multiple product strategy, the site within the scope of the current scale of most of the sites are based on the development trend of the site group: Alibaba site Group, QQ subordinate website, Sohu's website, mop thump site, as well as the Pacific series of websites and so on, Even soufun I think most people do not know how many sites they have: Search homeowner station, car world, stock world, home world, social network and so on. The form is clear, new entrants have very little space, someone made a business-to-business web site to say that the goal is to defeat Alibaba, but the problem is that Alibaba is not only to do business-to-business, unless you search, software, b2c/c2c, community and so on projects, people are using site groups to compete with you a startup site.

2, the memory of the failure of the website

05.06 years of the domestic Internet completely out of 01.02 years of winter, a new concept emerging, the venture investment evolution, new Web sites such as MySpace, YouTube, Facebook, such as the instantaneous attraction of all eyes, the domestic began to crazy plagiarism, and then find investment, I don't need to say that everyone knows about the current situation of these plagiarism websites.

At the time, almost all the concepts were centered around the community, MySpace was a community, YouTube was a video-sharing community, and Facebook was a SNS community. Here I specifically said that at that time, two community sites, one is the West Sea network, one is Hao friend net, the Western Sea founder is to do the XI ' an forum, do the sea also basically copied a set of Silu, continue to apply for free personal forum, six months time is closed. Hao Friend network similar to the current search house to do the social network, to the real estate community for a unit to apply for a community forum, to social networking network said Hao friend, the individual is not optimistic about social network, SouFun Rising factor is the owners forum, it is this owner forum to SouFun rapid accumulation of popularity, Lao Mo in the application of BBS and Ma Yun built Alibaba Merchant Forum has similar to the wonderful. But the current owners forum, we go inside to see that there is basically no one, far less than the late fence network and other types of Web sites. The West Sea and Hao friends in the form of wages to look for the version and Administrator, at the same time are dispersed, the application of the forum more popular more dispersed, the probability of failure is greater.

At that time also fire a moment of renren, search and so on not one by one, in short, 30%~40% 's website to now closed. Internet entrepreneurs know how hard it is to succeed, and start to be sensible.

3. Sensible local Web site ideas

Here only one or two line cities, development can be divided into three stages: the information age, the civilian era and the cultural age.

Information Age (current ~2020 years or so): the current Internet to solve the problem of asymmetric information, the site's largest function is to carry information. When the terminal from the PC extended to mobile phones, television, outdoor, home appliances, clothing and so on, the information readily available, random thoughts on the income, to enter the next people's needs: the civilian era.

Civilian age (approx. 2020 years): To share video sites as an example, you can see that the content in the current domestic is not feasible, but with the country's rule of law, the development of democracy, one day, the civilian era will come, especially when the local government no longer to assess the standard of GDP, this retreat of the civilian channel will appear.

Cultural age (about 2030 years ~ after): A city's most important thing, is obviously its culture, urban culture is the creator of urban citizens, urban residents of the creation channel is these sites. But at present the Olympic Games come, still don't mention culture, need to exercise more body, do three push-ups first

This paper is recommended by the Western Finance network www.westfvc.com Horizontal Knife

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