Internet entrepreneurship: choice of operating products or innovative products

Products can be divided into operating products and innovation-oriented products.

Operating products mainly use existing mature products to meet user needs, for example, to do vertical communities, such as the combination of traditional areas, give full play to the Internet advantage, through the operation and team execution to win competition, relatively speaking, this kind of product maturity, predictability, risk is small, as long as the team execution strength, patience to do a few years, The development speed is slow, the probability of success is relatively high.

and innovative products, mostly through new ways to reconstruct information acquisition, publish, Flow way, will make different information carrier (text, picture, video, etc.) in the low-cost way easier to obtain, spread, change people's use of the Internet habits and methods, such as Twitter, they are not simply copied from the offline to the line is not a micro-innovation, but a restructuring of the system, the risk is very high, it is likely to die.

But once done, the growth rate will be extremely rapid and revolutionize. What China lacks is the second product, which has not yet been seen in China, expecting the new generation to create such a product!

(Author: Huang Liang)