Internet entrepreneurship is not easy, no one can easily succeed

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May 8, 2014, is a very auspicious day, on this day a magical website---58 with the city in Shanghai successfully held its 2014-year strategic Conference. According to the usual situation, after the successful launch of the listed companies, the boss and the leaders of all walks of life and related people to push cups to eat a meal. But this time I saw a scene of consternation, at the end of the event, and so everyone is gone, 58 of the same city CEO Yiu Jingbo and another senior executive hurried to eat lunch, because the evening still have to return to Beijing, the next day will continue to work.

After the Yiu Jingbo and Xiaohua eating lunch box (with map shooting)

Can't help feeling: Entrepreneurship is not easy, no one can casually success. 58 the same city as a large enterprise with a market value of 3 billion dollars, the boss is so, what worries do not make the Chinese Internet first-line giant.

Many internet companies founder, they show in front of people is a ruddy image, behind the sadness and the bitterness of eating only their own to know. Today I'm going to talk about a couple of cases I've seen (I don't share what I've heard), about the story behind the Internet startup.

No Office CEO---American network Wang

I have told this story many times, here to share with you. 2011 is the year of Chinese internet group buying, for a time almost a line of group buying sites have been tens of millions of or even hundreds of millions of of dollars in financing, many group buying site owners Complacent began to forget, many people busy buying villas to open a luxury car, in the industry pattern has not been decided when the founder of the company to get money began to covet pleasure, Let a person sigh. At that time, we went to the American Mission Network, heard that there are media to explore the camp, the United States Group Network Vice President Wang Huiwen full tour of the United States, the United States Group network, although not to do today this status, but also in the industry before several, even so founder Wang still do not have their own office, and ordinary staff sitting together, With a big bald head tapping the keyboard at busy work.

Wang as a few times to start a business and the company successfully sold the IT big guy, even so, the United States and the network of natural work hard. At that time I said a word: If the United States network in 2 years after the Chinese first group purchase site, Trine! Later in the 2014, we found that the United States network as the industry boss than the second, third, fourth add up the sales are higher.

100 dollars a week of nerdy red moving century Chen

Chen is the entrepreneurial representative, and now his founder of the Red century has become one of China's largest visual outsourcing companies, a lot of people do not know what this company is doing, simple point for everyone through Jingdong, cat, le Bee Network and other electric companies to see a lot of beautiful products are pictures of the red century photography and post-processing. In recent months, the red movement century bought Beijing Rice shell and Beijing Phoenix See no bounds, a time of great reputation, its founder Chen also was the top of the hat.

Chen because and my values are more consistent, we can talk together every time, often a chat is a big day, talk about the depth of the situation, understand the Chen some past experience. Perhaps many people do not know is the surface scenery of the Chen, behind the pain to eat far more than most of the. Chen once gave a person a job, in order to prove his ability and the boss said "I do not want your basic salary, but the percentage need to increase", the boss naturally promised, relying on this just over 20 years old Chen burdened with a huge life pressure (no money, and dare not and home openings), hard against a period of time to explore the experience, Rely on the high percentage of product sales completed the accumulation of capital. He left his own business and was cheated a few times at the beginning of his business. Accumulated wealth is almost spent, the most bitter time and wife two people home inside 100 yuan spent one weeks, but Chen still believe that with the development of E-commerce, visual outsourcing services must have a big development in China, and then have been insisting on doing the red century, And red moving century developed a set of ERP system for unified management, including consulting, order, coordination, production, modification, delivery and so on all the links have been standardized, standardized, unified. Later things, that is, we can search through Baidu to the success of those after the story. If one day Chen to announce that his company can go to the United States, others may laugh, but I will believe.

The nerdy quick Beer Cheng selling the house

In the CEO I know, Fast Beer CEO Cheng is a more obtuse type of genius, a typical honest person. The Internet industry other entrepreneurs are and angels or the wind to invest some money, holding "anyway lost is also someone else's money" thought, entrepreneurial pressure is relatively small. But fast beer CEO Cheng may lack of understanding of the Internet, entrepreneurship in order to raise money to simply sell the house, quite a feeling of desperate. Later on the line of the fast beer this site, however, because of the lack of understanding of technology, do not understand the Internet, a start just fast beer of the Web site spent 250,000 yuan, but made out of the page to make people "laugh and cry", a look is that kind of spending 2000 yuan can be fixed level, and finally improved again, continuous improvement of the six-year website only online. Later, because of a variety of reasons, fast beer website closed, but fast beer this brand alive, now the cat, Jiuxian nets, a shop, suning and other sites of foreign imported beer category, fast beer has accounted for a large share.

In 2014, Cheng to make a subversive innovation in the current situation of China's beer industry, Cheng and I talked about his vision after the Spring Festival, which I think is great, if you can do it, and grow according to the rules, fast beer can really make the next Starbucks, if you fail, Other companies are also likely to do this by making Starbucks-like businesses. Cheng thought, "When you drink coffee, you like to be in a café, so why not change your coffee to beer?" Afternoon, holding a glass of beer sitting on the sofa, you can also look at the book of the afternoon, hair one afternoon blankly. So, I made the experience of imported beer museum, you can directly in the store and friends to chat and drink, like in Starbucks. He has made the plan and the sketch of the design ready before I make a suggestion. And recently, his plan in Chengdu, China landed, business good mess, of course, the name must not be called fast beer, the name of the experience shop is Hellobeer, Chengdu, diners are now lining up every day experience.

Every night 2 o'clock sleep Nerdy speed network Fan Feng

Speed Network CEO Fan Feng is my current boss, a more than 10 years experience in the old media, we should be familiar with, I do not introduce. A lot of people have asked me this question, "the treatment of the rapid transit network is not the highest in the industry, why you can keep talent and develop to number 1200th (Chinese Internet vertical Media, the number of people in the speed network is the most, the income scale should be the highest, otherwise so many people how to feed). And your employees are one and a dozen chicken blood like many people take the initiative to work late into the night. Every time I encounter such a problem, I will answer from some angles of height, for example, our values can be recognized by most people, our flexible working hours (that is, late will not deduct money), our leadership and staff equality concept, our more efficient and fair internal competition mechanism, etc.

In fact, in addition to the above, the speed net also has any one of the media does not have the killer, that is the CEO itself. Speed Network CEO Fan Feng until now, every night still work until 2 o'clock in the evening, Fan Feng's micro-letter public account "fan's road," almost every day will be original a dry article. General Media Business CEO if more than 40 years old, as the founder of all write not move things. Fan Feng, the other editors and operators have no power over them. This point Fan Feng and Wang have in common, some time ago I went to the United States Group Network once, found that Wang still have no office, work station and staff close, every day still desperately working.

Written in the end: MA, horse, Robin Li and other people's success, so that young people think, entrepreneurship, especially the Internet entrepreneurship is "promotion of salary, when the general manager, as CEO, married Bai Fumi, embark on the peak of life." Think of a little bit excited about it, "but entrepreneurship is actually" morning and night, walking on thin ice, and the big entrepreneur will fail, that afternoon sunset under the run, that is the true youth of the entrepreneur. (The author of this paper is the dean of Dingdao Shiweibo: Dingdao Division of micro-letter public: dingdaoshi123)