Internet giants to change the domain name caused by the relationship between the domain name and SEO

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Reading: It is reported that Mi.com was officially held by the millet company on April 21, for the purchase of this domain name, millet is expensive. Lei also said that the new domain name thieves expensive, estimated that the Chinese internet history of the most expensive domain name it!

The domain name is the Internet company as well as individual stationmaster most important intangible assets, all website content, the traffic is related with the specific domain name, thus observes the Internet the giant, in the company development to a certain stage, will certainly change more conforms to the user experience the good record domain name.

In addition to millet replacement of the short domain name, before only the goods will, shop 1th, Cat and so on to enable the user experience a higher domain name, the value of the domain name behind, more is to bring users a high degree of experience. A good domain name is not only helpful to the user experience degree, but also has certain influence to the website operation marketing.

Whether it is the domain name of the investors or site operators, in the registration of domain names to consider the matter will be: domain name brand, the length of domain name, the history of the sale of domain name information, as well as the domain name included in the keyword. The following small series with everyone to renew the domain name of 123.

Site operators to register the domain name will often take into account the domain name to add keywords, this idea originated from the English site optimization, but also only to English web site is helpful, in English site domain name contains keywords, its own site to give the keyword a certain weight, virtually increased the density of the site keywords; Second, if the site can get users to actively reprint the link, it is also spread the weight of the site keyword, equivalent to the keyword added anchor text links, webmaster are aware of the anchor text link to the Site page ranking has a certain effect.

If the investors in the registered domain name, only consider the domain name contains keywords to register, that consideration of the limitations are very large, only take into account the domain name on the SEO optimization impact, and did not stand in a higher angle to see the site's brand marketing, millet enabled domain name is mi.com, the only product will be enabled is vip.com, Jingdong use is JD.com, these domain name meaning and sell products have no relationship, but is the brand display, in some way to see, domain name and brand name as close as possible. Small make up is also a domain name, the new online free Fortune fortune-telling website 88 Tiger, enabled by the domain name is www.88hu.com, the site is to do fortune-telling, Feng Shui, constellation category of the portal, the meaning of the domain name is completely and the site type is not, but it is the full name of my brand, Small make up feel if want to achieve a big brand, but is the domain name does not contain keywords, rely on the brand to fight out the enterprise, more can survive for a long time.

The length of the domain name registration time is also the focus of webmaster attention, domain name registration of the earlier, the weight of the domain name itself is also very high, most of the old webmaster will register a number of domain names to raise, put some simple page content, such as the site has a few years of history, and then take to do the key website. But many attentive webmaster will pay attention to the domain name registration information and the sale history, to see if there is a transaction after the registration of the domain name, whether the domain name has ever done the illegal site, the domain name itself has a certain impact on the weight, so in the registered domain name or investors to buy second-hand domain names, these details should be analyzed, Lest the history of the domain name affect the operation of the website.

Domain name, host, program is to build the three elements of the site, domain name is the user access to the site tickets, this ticket, whether from the user experience degree, brand marketing, or from the site's SEO perspective to say, are worthy of the webmaster attention. This millet change domain name stir the entire Internet, if you also want to stir under, might as well try to invest under the domain name, perhaps which day also can sell a high price, haha body, thank you for reading this article.