Internet job hard rank, designers will be in the top few

In the process of product development, as a designer to shout loudly: "We are not thinking of the little artist!

If there is bitterness in the Internet job rankings, I think, designers will be in the top few.

Cloud Storage, Box Computing, LBS, O2O ... In the Internet world, the technical and product models all along have always been at the forefront of discussion, and everyone has implemented a mechanism for product logic, Flattery, designers seem always in the final appearance, and often appear the following dialogue: "The basic functions of the product are achieved, but the interface and buttons, icons need to be beautified here ..."

Oh ?? This time, we just want to complain that we are not thinking of little artists.

When should designers enter product development?

When it comes to this question, perhaps we should first correct a concept.

Like many arrogant programs, designers always love to advertise their professionalism, but this one is still different. To give you the simplest example, many programmers will ridicule themselves to be farmers, and product managers will dictate that they are mixed IT. Only designers, who asked him to art, he is absolutely and who is urgent. See no, this may be the spirit of the hearts of designers.

Although teams are now talking about user experience, many times when it really comes into force, it is inevitable that the user experience often becomes something that will be remembered only after the product is finished, and this time the UX is taken into account No substantive changes have been made, so the quality of the experience seems to translate directly into the prototype of the product "plagiarism."

Just like the "grand design" Geek Park used to say, designing is not just about making beautiful clothes for a product. It's a process of rational creation and a communication with users. Each team at the beginning of the team was doing a design decision unconsciously, and a good design was the result of consciously making these decisions at the right time, and the outcome and its needs were discussed with the people around it.

What designers need to do is reorganize these right ideas and details to create a design and vision interface. Designers should be involved in determining the user story, rather than getting the UE like a receipt and knowing nothing about the need. Designers and products, together with the program according to the needs of the user's role in the process of behavioral discussions, the advantage is that the entire team will reach a consensus, designers can also think ahead of the design. Without the in-depth understanding of the previous, the expression of the terminal can easily become a pile of results.

Designer vs product manager have to say

Maybe there are product managers to see here will jump out, I know these are important, but you put it too idealistic, not all designers will be willing to consider so much. Is this really the case? Let's take a look at what designers are most afraid of.

Designers are afraid ....?

The demand is constantly changing

We only wish to repeatedly modify for different design styles (concepts).

Most designers will find that in addition to the visual style of their own constantly changing adjustments, occupy most of their time is constantly changing functional requirements.

Many companies are now using Scrum's agile development model (Note: Scrum is an incremental, iterative development process, composed of a number of short Sprint iteration cycle, and the use of Backlog to manage the needs of the product), often bring A larger problem is leading to constantly changing needs, the root cause of its emergence is that the process of achieving agile, excessive pursuit of the speed of iteration, without thinking clearly continue to advance, found in the late and then go back and amend, so many designers There will be issued a product spectrum, the total change in demand complaints.

Designers actually have a natural sense of responsibility for their work, and designers who are slightly inclined to move their brains will examine the entire product from beginning to end. However, the premise is that there is a more relaxed environment, in a project, a variety of product requirements have led to delays in the change of time, and finally piled on the design requirements of the project here, can only force designers in a hurry to go with the UE to do Pure landscaping, so naturally can not be recycled.

Lack of voice

Designers are often embarrassed that the decision-making power of the design may eventually be decided by people who do not know the design at all. Although as a designer, can we really be responsible for the design of our own?

Appreciation of beauty and ugliness may seem obvious to you, as opposed to programs and products, and you may not be able to pinpoint the details of the framework that programmers write about, but you may be able to come up with ideas for small tabs or icons on the site . As a result, design became something that everyone seemed to be able to intervene.

Asked what the product manager wants to achieve, the majority of expectations are to make a difference, feel "wow" design, in addition to the website features and game interface design, most of the products in the design or in detail Skilled, and product managers often make a mistake is that in the absence of a better solution when the function ran over: the design to make it look better. So, the success or failure of the product pressure on the design body, had to let designers Ya pear mountain.

How do product managers communicate better with designers?

We know that Product Manager is a need to communicate and connect with all aspects, he needs to use macroscopic thinking to structure products: what function do I need, what is my product positioning, why should I design these buttons to add these functions Point is to reduce or increase the user interaction?

Designers, on the other hand, love everything beautiful, delicate and creative, and feel more sensual. You might really listen to the designers' opinions on the analog user level. However, in the absence of an interactive designer, the collision between visual and product thinking inevitably has some problems. If the product manager is conscious of learning some design, developing basic aesthetic and observing details, In the process of cooperation with designers, the exchange must be quite enjoyable.

Finally, if we say that in addition to the cool technology and the most popular business model, we all try to design from a design point of view, this time, you ask me, "Hi, next life as a designer?" I will be pleased To answer: "Why not?" Because the design and problem-solving approach to thinking out of the product, it will make the designers the most sense of accomplishment.