Internet market saturated business is dead

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Shanda busy back to the city, PPS and UC busy looking for buyers, even ink weather such as the app is also looking for a way out ... See this, always feel familiar.

The internet is like the Detroit 40 years ago, the three big car manufacturers are still in the scenery infinite, however, there have been many small and medium-sized car manufacturers have been difficult to survive, or be merged, either vigorous, or quietly poured out, can survive on the contrary is Delphi such accessories manufacturers-the automobile industry, the basic is also regarded as Chaoyang industry. and the railway industry, because it is difficult to compete with the automobile transportation in cost and flexibility, is regarded as the sunset industry, like today's retail to the electricity merchant.

Internet Friday

If we condense the car industry for the next 40 years to 4 days, then: Monday, concentrated in the 70 's, the three major carmakers still dominate the world, although German manufacturers in Europe, but they still rely on internationalization to maintain growth; Tuesday, condensed the 80, Japanese manufacturers rapid rise, and breakthrough in North America, The world becomes the pillars, the three big manufacturers have not occupied the superiority; Wednesday, condensed The 90 's, the three major forces dominate the market, but the South Korean manufacturers to break through, the global market pattern appeared local cracks; Thursday, condensed the 10 years before 20th century, the BRICS market development, so that the four major forces have made a difference, but Chinese manufacturers also occupy the poorest half of the market at home ... The question is, what about Friday? How about Friday?

We are temporarily difficult to assert, but, in the morning of Friday, you go to see the Great Wall such a business profit also began to approximate 1 billion U.S. dollars, Gillette such a hardship also has more than 2 billion yuan profit ... You can be bold enough to think about the Friday night and the Saturday morning.

After all, this market is saturated, you die, I live, so is the internet market.

Monday, the internet industry was born Yahoo, Tuesday, the internet market was born in the Amazon, Wednesday, the market appeared in Google, Yahoo lost power this day; in Thursday, Facebook appeared on the market, and this day "alien" Apple came through last week ... And then what? In the morning of Friday, we saw a pile of grass growing in Apple's App Store, like the owners of the next batch of Google's ecology, what would happen in the evening of Friday?

Today, Apple, Google, Amazon, Facebook rules the Internet world, but also fight each other, the ecology is not the same as the car industry: first, this time even Germany, Japan have few decent rivals, only China such a closed market has Ali, Baidu and Tencent three small giants; second, there is no Bosch, Parts giants such as electric cars, some are just big app makers, even Zynga, and third, there is no better entrepreneurial opportunity than the auto industry, and those seemingly easy to enter and everyone's low barriers, also means that this is the absolute Red Sea.

There are always a group of people on Taobao made Amoy brand, there are always a group of people rely on the page to swim, hand swam to get the first bucket of gold, there are a few app has made unexpected success, such as looking for your sister, my name is MT ... However, according to entrepreneurial success probability, the success rate on the app may be less than 1%, the traditional industry is often 10%.

Internet Entrepreneurship 3.0 Still unknown

If the Yahoo era is 1.0 times, then Google, Amazon is also regarded as the first half of the internet, and after the advent of Facebook, it and Apple led the mobile Internet Market 2.0 times, is the Internet's intermission; in the second half, the internet was Friday, and this morning, group buying, The vertical electric business, the news app is calmly dies, the client swims several once the giant is struggling, the three main portals already do not do well, and the portal valuation almost all is 0 ... At this time, the influx of internet entrepreneurship, but also to others have done the way to start a business, how unreliable? Even the most unreliable PE, VC, the two years of Internet investment has been extremely shrinking.

Ma Yun said, if he is starting a business, will be based on Tencent, Ali, Baidu platform to start a business, the implication, the Internet 2.0 era has passed, if the same market, entrepreneurs can not beat the three giants. Ma Yun can't, what about you?

What do you mean, Monopoly giant? Monopoly giant is not in an industrial chain occupies a monopoly position, to win the highest pricing power, can control the profit distribution of industrial chain enterprises? The size of an industrial chain in a certain case, it takes more, it is equal to take less, the probability of success is low. In the industrial chain, dances with Wolves are much less successful than traditional industries. Of course, 360 still in the challenge of Baidu, YY under the QQ still have a place, but, you think that painting a pancake is 360,yy to become yy, that is not reliable. Moreover, they were born in the 1.0 and 2.0 eras, not the present.

When others are in the sea, did not go to the sea, in 10 years later regret to stay in the system, others began to turn in the system, feel out of the job to make more money, and later found that the system is not back; now the civil servant Test has broken the head, who is for 10 years after the squeeze? Entrepreneurship is also the case, what the most fire app, micro-letter from the media ... What if, 99 dead 1 lives.

This is not to say that you can not venture on the app, you can not venture in the field of electric business, if you believe that you are Geely, is the Great Wall, is China's hundreds of car manufacturers in the remainder, nor is not. It is said that this is destined to be a bitter entrepreneurial, is after the awareness of the replication of Entrepreneurship, 2.0 version of the Internet business is nearing the end.

Where are the new entrepreneurial opportunities? Where is the soil where the new giants are produced? But to be sure, or you have to learn Korean Hyundai, the Great Wall and even Geely, to find a high enough barrier to withstand the Giants, or you completely do not do this, to grasp the new opportunity-Google wear glasses may not be successful, to create the invisible "Internet Dr Lun" How? Actually, it's not crazy enough. Crazy enough to talk about Internet 3.0?