Internet Marketing and trends

Source: Internet
Author: User

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E-commerce is the 20th century new sales model, as the name implies through electronic channels to open the mode of business cooperation. Marketing is a conceptualization of marketing theory, all the core ideas around the market, the electronic market in the marketing concept is internet marketing. E-commerce moment in doing marketing, marketing services in E-commerce, they have a bridge generation, is the Internet. Today, the internet age and mobile internet era of internet marketing sentiment.

2009 In the field, so far in this industry 4, 5 years, not too much sentiment, do one step is true portrayal of a step, many people boast how much of the industry experience, nothing more than see, the vagaries of the internet who can not say his laws, such as a successful email marketing, If let him change to do microblogging marketing, he is also step by step, may avoid some mistakes, but this learning process is everyone equal. Without seniority issues, the changing changes have made many Internet practitioners uncomfortable.

The fittest of the Internet performance is incisively and vividly. The development track of the Internet is people to write, no jobs without Apple, Symbian World may still be able to continue for several years, turned out to change the market pattern of things we saw a lot, Daphne and Nike are 2 different models, but all in the industry has achieved good results, Who can think of the Nike company does not have its own factory, but the annual sales can exceed 3 billion. The knowledge of marketing is rich and colorful, a good marketer, just want to hold a center, customer. Brunn whether Carrefour won Wal-Mart or Zuckerberg pushed Facebook, they all grabbed the hearts of consumers. A marketing success or not entirely depends on the consumer, hao123 is the most typical example, a university student, through the convenience of service Hao123 opened the prelude to the Web site navigation, Baidu to take into account the impact of Baidu search site navigation, with the then "heavy" acquisition of Hao123, Baidu to win a potential risk , and one, the first batch of hao123 free customers enjoy the full convenience of Baidu Services, the hao123 recognition of higher, further determine the hao123 in the position of the site navigation.

When it comes to marketing, people think about promotions, discounts, these marketing tools, the new Internet pattern, these let marketing has been outdated, with the marketing of the tycoon's collapse, we gradually see the people can not adapt to the customer will be eliminated the revelation that the customer is God. A customer is a food and clothing parent. Promotion to hold the consumer mentality, there were 2 woodworking competitions to see who carved fish more like fish! The first carpentry to do lifelike people all praise, and the second just do a general shape, around the people unanimously decided that the first person must win, the second person said, we find a cat to try it, we all agree, Results caught a few cats invariably run to the second can not see how fish like that, people are very curious. In fact, the second is to do with fish bones, the cat's biggest touch on the fish from the smell, not the shape, so coincidentally ran to the second side. This story tells everybody is, the consumer crowd and uses the crowd already to have the difference! Your customer is "cat", your consumer crowd is "Cat's owner", a mature "fish" to hook up is the "cat" favorite, but to have the love of "cat" owner, if you can reach the cat and the owner of love, it means that you really succeeded, In the current environment, few products can achieve consumption and users are satisfied. There are many products of the cat is their own owner!

China's market economy has always been so, the 80 's, people's grasp of the trend from our introduction, the 90 's, people pursue brand name, but the bag of shyness, rampant piracy, 20th century, the reform and opening up the national consumption level, afraid of real prices to buy fake brand is ridiculed. 21 Actual, since the media rampant, highlighting individuality and fashion has become the mainstream, blindly wearing brand names are successful models, Artie is not the symbol of the previous level, Nike is no longer a distant climb. Similarly, more big-name products such as Cartier, Swarovski and Gucci,channel have come into the people's consumption plan. Market in development, people's consumption concept in the development, you can meet, when full street is Cartier and other world famous brand, people's choice will go to a higher level to ascend, perhaps is the antique, perhaps is the investment, perhaps is the consumption, in short, the money is spends not to finish, the money person's channel also is earning is not finished. The important thing is how to cater to the market and survive in a big environment.

In today's big environment marketing, nothing but Word-of-mouth marketing, because of the micro-BO micro-letter such as the media software, Word-of-mouth no longer want to do before, the most successful 2012 is poly-Mei excellent product "than Duke pull Poison cream" Suddenly, I have a lot of people around me to say that my peas with that product can be. Almost overnight, several friends said they had bought the product. Glimpse can be seen! Word of mouth to do so, how worry sell not to go out, I also on the flow to buy, the effect of temporarily not evaluation, temporarily said to promote Word-of-mouth, I also introduced to me around a few people to buy. So ~ ~ 200,000 more than the Duke of a day sales is not a business myth story!

How to do a good job of the internet now Word-of-mouth culture, we have the opportunity to write a separate word of this word-of-mouth marketing of several elements. Welcome attention < Mystery sem>.

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