Internet marketing is not just about selling products

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

"Marketing is not a shrewd way to sell your products or services, but rather an art that truly creates customer value." "Domestic and foreign marketing industry has put the modern marketing management founder Filly Cottler This sentence as the supreme saying."

However, for many companies still suffering from the cold and meager profits of enterprises, it is difficult to put more energy to improve the level of consumer satisfaction. Although these enterprises understand the essence of marketing is not only sales, but in the face of stretched marketing investment, they have to gamble, choose "All for sale."

The emergence of network marketing and the maturing of the enterprise marketing dilemma began to change.

Nearly 500 million of the huge Internet users, beyond the limits of the geographical space and time constraints, no doubt, for enterprises to bring a market full of potential. However, in the face of such a market with a large user base, to achieve the ideal network marketing effect, the traditional marketing model of the net everywhere is obviously unable to achieve the desired return and marketing results. New Marketing times call for new requirements, not only to find real target consumers from the vast array of Internet, but also to explore and meet these diverse consumer desires, and to provide users with the best consumer experience. This is far more challenging than marketing through traditional channels.

If you can't find a truly effective marketing platform, the so-called 500 million Internet consumers are just mirrors. Just like the old minyan, it is not necessarily to have chickens to eat eggs. Similarly, enterprises can not wait to achieve through Network marketing innovation and breakthroughs, nor necessarily rely on their own strength to build roads. Occasion is also a good way to open up and become the main keynote of the current internet age.

The global marketing system, created by Baidu, the world's largest Chinese search engine, is one of the most attractive paths.

Data show that Baidu currently not only covers more than 95% of Chinese netizens, but also as the Internet users access to the Internet's first portal and the preferred application, which makes it to grasp the needs of network consumers have a natural and other Internet platforms can not match the advantages.

Under the open marketing concept of Baidu, through Baidu's vast user Data sample library, enterprises will be able to intuitively understand the consumer's region, interests, hobbies and consumer demand, this can not only make it in the formulation of sales strategy can be targeted, but also for the excavation and to meet the consumer's value will lay the foundation. In the past, enterprises scratching their heads the problem of locking consumers will be solved, and its network marketing success is expected to become clearer.

Knowing where the user is is only the first step. The next focus of the enterprise will be to maximize the integration of their own advantage resources, and try to attract and inform consumers, through the diversification of promotional channels to lock target groups. In today's rich media era, the promotion platform and media channel innovation is more important. Baidu is also in a leading position in this regard compared to other platforms in the industry. From well-known keyword promotion, to the brand area, hung media, related advertising and other new products, Baidu around the search engine has formed a multi-dimensional marketing platform, so that enterprises can be based on their own marketing needs at random to combine to achieve the best results.

Companies want to do more than sell products, they are more eager to understand the minds of consumers, and based on these client feedback timely adjustment of marketing strategy and product strategy, so as to meet the consumer, and to obtain more business opportunities. This is a throughout the entire marketing process, from product development to promotion and after-sale, each link requires enterprises to consumers every nuance of the needs and feelings.

In the final analysis, the right decision is the ultimate success or failure. Baidu's work in this area is commendable. In order to broaden the direct communication channels between consumers and enterprises, so that the whole marketing process more efficient and accurate, Baidu also provides including Sinan, statistics, Baidu Index and Kam bag for different marketing stages and cycle of decision-making products, to ensure that the enterprise in every aspect of the enemy.

In this innovative integrated global marketing system, companies are also beginning to release more energy to focus on the achievements of consumers and achieve their own. Marketing also has the potential to upgrade from pure sales to meet customer demand value.