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The present situation of soft text popularization
July 1 in Baidu launched the Green Luo algorithm 2.0 clearly pointed out that the focus of the crackdown on promotional soft wen, including the promotion of Web sites and publishing sites, many people think that the impact of Baidu's external chain has come to an ending, followed by Baidu's news source monitoring, and in these news sources site, written in this many selling soft text and news sources to promote the phenomenon. This let the webmaster to Baidu's criticism again upgrade.
In fact, the rectification of soft article industry is a good thing, you can filter a lot of junk outside the chain of soft wen, for high-quality Soft Wen has been welcomed by the search, such as Baidu itself and the media to publish the nature of the soft text is a very good example, for enterprise promotion, Note that the soft text to promote the quality of the soft text and high quality software release platform, corporate reputation and awareness of publicity and enhance the site's weight and sales conversion rate is very large.
The purpose and effect of the soft text promotion:
Soft text to promote the purpose, one is to pass the soft Wen, improve the brand or website in the industry visibility, the second is, through the soft text can also bring certain actual users. For Seower is to improve the ranking of the site, add valuable content information.
The effect of soft text promotion, the same product or the same site, in a short period of time, if there are a large number of related articles, whether it is a news site, or industry information sites, but also include well-known commentary blog, so that your product or site quickly received public attention, especially your audience groups, It can also transform your potential user base into your user base. If you incorporate your site links in the article, but also effectively increase your high-quality external links, increase the search engine collection and ranking opportunities. Thus improving the user experience and conversion rate.
How to write a high-quality soft article:
The promotion of soft text is what kind of expression you intend to use to promote the information you want to effectively pass to the target audience, let it in imperceptible to accept your guidance. Personally think that no matter what kind of user groups of soft text, we write soft wen should be promoted products and content of the main selling point of the pointed out. It is easy to accept that content is helpful to the target audience. Do not promote the promotion, the content of the article is to share. Theme to select the target audience or the current industry more popular topic, through the topic of the message to be expressed and conveyed to the target audience, but remember to express the information and the relationship between the topic. For customers to be helpful to resonate, users to help you forward. The impact of your article is self-evident.
The technique of soft text promotion
Soft article includes sales type of soft paper, experience type of soft text, news commentary type of soft wen, etc. Different types of soft text, the promotion of the method is not the same, first of all, according to the type of soft text to choose the release platform, for example, webmaster information types of articles, you should choose Webmaster More centralized information sites or forums. such as A5 webmaster nets, laggards, Chianz,donews, Eric, etc. Select these platforms in the relatively good popularity of the launch, you can save your physical strength, the effect will be very good
Second, timely interaction with netizens, you published in the article, but also in time to track the comments of the article, to see the users of the article reflected, timely resolution of the user's questions. First, in the enthusiastic comments of netizens, you can find the shortcomings of the article, can be modified in time, so that readers can get more complete and better knowledge. This is also a manifestation of respect for the reader, the second is through the reader comments, summing up the experience for the next time to write better articles to pave the way.
Third, the analysis of the reader's reading habits, in fact, this is not difficult to understand, I think we look at other people's articles, if a long article, I would like to word carefully read a few. So in the publication of the time, if the length is too long, it is best to be divided into the next chapter or pagination, so that you can easily read, but also to increase the impression of the reader.
Finally, writing a high-quality original web article is not difficult. The reason is very simple, one mouthful can not eat a fat, soft writing is not an overnight, we often envy others good writing, ideas. is a cumulative process, usually read the news, think more about, change a way of thinking, do not be other people's point of view limit, diligent brain, think more. Learn from other people's successful articles for my use.
I QQ8561289, I hope and you exchange soft writing soft wen marketing and the promotion of soft text skills.