Internet mobile phone high configuration low price

Millet Youth Version Dual-core 1.2G processor, 4-inch screen, 1499 Yuan Baidu Changhong H5018 650M processor, 3.5-inch screen 899 yuan

Shanda Bambook S1 1G dual-core processor and 4.3-inch touch display, 8G, 16G Two versions of the price of 1299 yuan and 1499 yuan respectively.

Haier W7181G processor, 4-inch display, the official price of 998 yuan.

Newspaper reporter Wang Changsha report

Now do not make mobile phones are embarrassed to call Internet companies. After Baidu, Millet, yesterday, Shanda also released its own internet phone, Alibaba launched a new generation of mobile phone products with Haier, 360 will also launch the mobile phone in July, Qihoo 360 chairman Zhou Even put the words: "In the next two years, The popular smartphone will be the main force driving the Internet towards the golden decade. ”

Internet phone features 1 high configuration low price

The competition between traditional handset manufacturers is now white-hot, internet companies do mobile phones, "high price" is a tacit understanding.

Yesterday, the Grand official release Bambook S1 mobile phone, the mobile phone relies on the Italian-French Ericsson mobile platform, with 1G dual-core processor and 4.3-inch touch screen, 8G, 16G Two versions of the price is 1299 yuan and 1499 yuan, and will begin to accept bookings on June 28.

Also yesterday, once in the field of mobile phone has a failure to teach Alibaba also sacrificed a new, equipped with brand-new Aliyun OS the first Haier W718 mobile phone also official debut, Haier became Aliyun OS cooperation of the second domestic handset manufacturers, the mobile phone with 1G processor, 4-inch display, the official price of 998 yuan.

The previous release of Baidu Cloud mobile phone and Millet mobile phone youth version is also the case, the former configuration is slightly lower, but the price is only 899 yuan, the young millet version of the 1.2G dual-core processor in the hardware in the leading position, the price is only 1499 yuan.

By contrast, the IPhone 4S was equipped with a 3.5-inch display and a 800M dual-core processor, with the official price reaching 4988 yuan.

Feature 2 built-in application is the main goal

One end is mobile internet service, one end is mobile phone terminal production, originally entrenched in the industrial chain at both ends of the two industries but found a point of agreement. Bo, a leading Internet analyst, believes that the success of the Millet handset has created a new way for all internet companies to create a mobile phone with light assets. "The past has always felt that hardware manufacturing is a heavy asset, industry chain is very long business, not too willing to easily try, but the achievements of the millet mobile phone, so that people think is not so difficult to imagine." ”

However, millet from product design, production, content manufacturing until the sales channels all caught in their own hands, for other Internet companies, the possibility of imitation is not. Bo, the vast majority of Internet companies still choose the way to implant services to mobile phones. In the case of HTC One, which was launched in partnership with HTC in Tuesday, the partnership was just adding a touch button on Sina Weibo to the front of the original HTC single handset, and was implanted with Sina Weibo.

Bo that, compared with the way millet grasps the whole process, internet companies have a much smaller cost of choosing to work with traditional handset makers to implant services. "But it is doubtful whether consumers will choose this phone for this button. "Bo said.

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Kai-fu Lee: Internet big guy makes mobile phone is not reliable

Unlike Zhou's optimism, Kai-Fu Lee is not optimistic about internet companies making mobile phones, he once said in Weibo: Internet companies do most of the phone will fail. He thinks, two industry difference is huge, the enterprise gene is different, the majority of Internet brand not only does not add points to the handset to deduct points also, does not take the user demand as the mission, but embeds own service as the goal, cannot obtain the user Word-of-mouth.

At present, China's mobile phone users have more than 1 billion, and Internet users, but 500 million people, internet companies are looking for mobile users to convert to mobile internet users the great potential. Bo that, whether through their own platform or Android platform, for Internet companies, the most important thing is to seize the mobile phone application market, in fact, it is not necessary to produce their own mobile phones. Reporter Wang