Internet service using Human frailty (v.) laziness

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[Core Tip] Lazy law: All excellent user experience, must be to meet the lazy human nature. Laziness is the fundamental driving force of social development. Because of laziness, cars take the place of walking, calculators take the place of the Abacus, and email replaces traditional mail. Now more and more services are dedicated to the lazy people, and laziness is human nature, everyone is lazy. Everyone needs a service that can be lazy.

Lazy

Lazy law: All excellent user experience, must be to meet the lazy human nature.

Laziness is the fundamental driving force of social development. Because of laziness, cars take the place of walking, calculators take the place of the Abacus, and email replaces traditional mail. Now more and more services are dedicated to the lazy people, and laziness is human nature, everyone is lazy. Everyone needs a service that can be lazy.

1, shortcut keys

A product with a large number of shortcuts can always be popular.

For example, Google's products are using a unified shortcut key, you can quickly and efficiently complete the task, lazy you can minimize the movement of the arm. A large number of shortcuts can also make the operation more fluent, the hands can stay in a region to complete as many tasks as possible. Familiar shortcuts are copy, paste, undo, etc.

2. Online Shopping

Men's socks are Web sites designed by lazy men. Many men don't care what socks they wear, because they don't usually show up. And rarely go to the mall specifically for socks, and may end up wearing socks with two holes for a long time.

Landuo

The men's socks meet the needs of these lazy people with extremely simple steps. This site is not even registered, directly using Alipay to pay for a year's socks, and then receive three pairs of socks every three months. This is very perfect to solve the "hole socks" problem, the middle of the process is extremely simple. The nature of human laziness makes it a business opportunity for people who are not lazy.

3, simple

When it comes to new things, most people refuse to learn on the pretext of laziness. But Apple is extremely good at this, and it creates a lot of equipment that is very low in learning thresholds, which makes these lazy people fully satisfied. This extremely simple product or service is now more and more popular, for example, the simplest file sharing site Ge.tt, just click on the mouse can share their own files to others.

Why is Twitter popular? Two words: simple. Simplicity is appearances, and laziness is hidden. 140 words, not restrictions, are free. Can I enter text only? Well, I'm so lazy. Laziness, for the user experience, is like the sixth string of a banjo, but it's important to see it.

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