"Internet thinking Marketing" in internet marketing

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In recent years more on the "grassroots entrepreneurial" internet marketing has attracted a lot of people's attention, unfortunately, these marketing cases although in the "Internet thinking" concept of a small fire, but eventually like the stone thrown into the sea, stirred a spray, then fell into a longer calm.

From the resignation of the programmer to sell fruit, to Huang Taigi pancakes, to the Kingkian of Orange, and then to the Liu Kenan Elephant Condom, and then today someone jumped out to sell cantaloupe daily sales 20,000 ... This unusual beginning and seemingly brilliant record makes a lot of people's heart rate faster blood on the surge, can not help but also ready to use the Internet this magical platform to get up. Wait a minute, let's start by looking at how they succeeded.

First of all, you have to have a particularly good product, if not, they should be packaged exceptionally excellent. Huang Taigi Pancakes, for example, are not actually better than other pancakes, but Huang Taigi through other packages, Leng a common pancake to sell a unique flavor. For example, Chu Orange, is a specialty of Yunnan sugar Navel orange, specialty + rock sugar, it can be counted on selling points, but compared to other oranges, may not be able to take advantage of. What it wins is that someone stands up and sells it for publicity. For example, the elephant condom, more expensive than the brand, quality is not necessarily better than the brand, but the concept of a swap, we are not marketing customers, but for friends and design, but also the name of "elephants and its friends." To be unique. So, the product is the first.

But only a good product is far from enough, in the product differentiation is decreasing today, a good product can not support the existence of an enterprise. So you have to have a unique marketing model. Stall, open shop, engage in chain sales? Don't be funny, how many people will pay attention to it? At this time, the flood of Internet thinking came again. How to sell? A loud yell? Of course not, can't lose the packaging value of the product is not? So, the whole website to promote, get a cuisine head, put a variety of labels to the body, what use the best raw materials, set up a factory, and then a slow on the lack of purchase, the last use of psychological marketing: "Not I want to sell this product, It's how much you need this product.

Wait a minute, do you think this pattern looks familiar? Yes, it's millet. This is completely a copy of the Millet phone! The difference is that these products are not positioned as "high quality low price", and in marketing, in addition to hunger marketing, but also add a so-called "internet thinking", where we can be understood as a different from the traditional marketing of a unique way of thinking, and, A masterpiece in Internet thinking. How do you do it? Others find ways to provide more and better services, such as free the car park, the entrance of the warm welcome and so on, I do not, I just tell you how to stop, if the parking problem is punished, I give free snacks for compensation; you will be customers when customers as noble customers, we will customers as friends, or friends as customers?

In short, no matter what means, the ultimate goal is marketing, profit, it is best to be successful. And this, indeed, someone has succeeded, playing the guise of internet thinking. Then attracted more boring people jealous people love to join the people of brick celebrities and so on run to "internet thinking" yell a pass. But, until now, what you can see is that the Internet thinking does not have a specific definition, you know this is a group of how unreliable!

Of course, success is a good thing. But if you don't want to make a fuss, think about how to prevent this wave after wave of "internet thinking Marketing" to your pocket offensive! Article: Guangzhou website construction http://www.studstu.com (Guangzhou QI billion Network Technology Co., Ltd.), reproduced please keep the original link. Thank you!