Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall
The so-called station outside promotion, is refers to the net shop outside the website the other website platform. Now there are mainly Taobao shops, Baidu, Tencent Pat, ebay shop, Alibaba Mall and so on. First of all, introduce the role of the promotion outside the station to promote the promotion of online shop information is more users see, more conducive to search engines included, because now most people find information online, are using search engines, now the big search engine has Baidu, Google (Google), Tencent Soso, Sohu Sogou, NetEase Youdao , Microsoft's Bing and so on. In particular, Taobao, active shielding Baidu included, so that users do not search in Baidu Taobao store any information, so that the dispensers in addition to the Taobao station in the promotion, but also had to go to the station to do promotion. There are Baidu and Tencent Pat, there is competition between each other, there may be shielding each other's place.
Now focus on how to do outside the station to promote.
First, the use of popular interactive platform, such as Baidu know, Baidu Bar, Sina blog, Sina Weibo, Tencent Weibo, other forums and other community.
Baidu know and Baidu Bar is not allowed to publish Web site, the dispensers need to be flexible, the point between the Web site can be omitted or replaced by other, or use the Chinese name, Taobao has an instant communication tool called Want want, landing name is the name of the shopkeeper, and Taobao search has a can search the name of the shopkeeper function, If the name of the shopkeeper or the name of Wang Wang is indicated in the promotion information, we naturally can find your shop, in Baidu know and Baidu posted in the promotion, need to have patience and perseverance, do not loose fishing, the initiative to help users solve some problems, provide some valuable things for everyone to share, time is long, Many people will remember you, this will be a start to establish a good interpersonal reputation, do not move is a lot of advertising, no one likes pure advertising, Baidu Bar and know that the attention and the number of fans is the best evaluation of you. Don't think it's a waste of time, it's a place to change money, if you leave a day 100 of information related to your shop, a year later is more than 3W, if this 3W more information included in the content of all sides of the words, users in Baidu search anything may search you, this than spend time to make QQ space, Farm, pasture, friends buy and sell, car parking and other cost-effective, the latter spend time not to say, no effect.
Sina Blog and Sina Weibo can freely publish information, as long as it is not illegal. But this requires some skill, as well as attention and a fan base, if your shop is focused on the women's shoes, you can use a women's theme, and then find each time to update the blog and Weibo, illustrated better, because often exquisite pictures more attractive, if the release of the article and pictures to let netizens reprint each other, That is tantamount to help you promote publicity, this need to have a certain ability, your article is attractive, it is worth sharing, and now you know how the online users of the article is why it. Learn more, and slowly improve yourself. For example, Weibo can only write more than 100 words, then in a micro-blog post a beautiful picture, then use the words to describe the picture, the end plus information source address, the picture is to attract netizens eyeball, text is explanation, link is guide, so repeatedly, over time, will have a certain popularity in Sina, now Han-han, Lao Xu and other Sina celebrities have shops in Taobao, although we can not reach the height of others, but we could imitate other people's model, blogs and micro-blog also to interact with netizens to build a good circle of friends. So is Tencent Weibo.
In addition, the Community forum or something, depending on the situation, do not easily leave the Web site, otherwise give a person the first impression is everywhere sends the rubbish advertisement, we can put the signature and the portrait to do beautifully some, in the picture shows us to do the promotion content, and so on popularity mixes well, again 1.1 point transformation to the promotion, the Forum promotion is a long-term, More professional process, the need for a good operation of this process, can not be anxious, otherwise it will accomplish nothing.
Any of the above, the need to adhere to three or four months after the party can be effective, once effective, the effect is very obvious, I have to improve their own Taobao store reputation, in the shop to sell Tencent QQ IP a rainbow DLL file, I know in Baidu, Baidu Space, local forum, Tencent space and other places published a piece of my own article, and then leave my QQ and Taobao store address, the effect is very obvious, you can see my article browsing Volume: http://hi.baidu.com/huameiyang/blog/item/ Fae5f91f37e318fc1ad5764d.html
Next for the local forum screenshot and article address: (everyone can see my signature)
Second, the use of Web site to add self-help shop address, about 10 years ago, the domestic Internet development in the early days, Baidu has not yet popularized, China's most b site hao123 fire up, at that time whether it is internet cafes or personal computers, IE's homepage is set for hao123, imagine, Hao123 at that time the flow of how amazing, because we all know collection of hao123, to find a variety of various industries of the site, can be directly clicked on, do not have to remember those complex URLs, then Baidu appeared, any do not know things, Baidu will know, The internet has been turned upside down, hao123 by Baidu million-price acquisition, this is a legend. Now on the Web a variety of Web site collection station Thousands, there are two main, the first, pure Web site navigation station, included requirements, such as categories, to add the other side of the site, such as, this site, Baidu included not obvious, because you can only add a URL and the title of the site, you need to find a lot of such sites to apply to add; Another, free self-help add any URL, this web site, free and open, you can add any page URLs, suitable for self-help promotion shop, can describe the details, Baidu included more comprehensive, recommend this type of site of the eldest brother "" ", the advantages of such a station is not registered, the shopkeeper directly click on the homepage above the website" Free Shop Information ", select categories, write the title, and then add the content, and finally fill in the URL, set to modify the password after the submission can be, webmaster is my friend, after the submission will soon be audited through, if your shop has 500 items, you can add 500 items to each one, You can also promote any address, any legal images in the interactive interaction, this feature is recently opened. It should be noted that if you want to include faster and more intuitive Baidu, the proposed page should not be too simple, the title can be optimized, as long as the number of words is not more than the maximum, the list of the more the better, the specific content can be written in detail some useful information, so that the overall information page will show a full More conducive to the inclusion of Baidu! Also more conducive to users to see Understanding! The last thing to note is that the Web site is not mistaken! Otherwise your propaganda will be in vain.
Third, the use of media-paid advertising. This media pay advertising and pay promotion in the station is similar to the specific promotion methods can refer to understand the "ask the school of the agent to promote the promotion of marketing strategy Daquan"
Finally, here must mention, do anything, can not be separated from the ability of individual implementation of the core problem, if just blindly learning, and do not go to the actual operation, if the final results are not effective, can not say that the methods provided by others do not. Of course, I only listed a limited number of I think the current mainstream of several ways, if the use of good, analogy, outside the promotion is not difficult, and then with the station to pay for promotion, shop business will be more and more good!