Investment of 15 million Western agricultural products electric business Platform expansion

Commercial newspaper reporter Liu Ying

Chongqing Business News In the future, the public only need to move the mouse can be purchased online to a richer category, more secure quality products. Yesterday, the commercial newspaper reporter from the city Road transport group's Garden dam fruit market learned that relying on the market, Shannon Garden Agricultural Products Co., Ltd. to build the Western agricultural products E-commerce platform will be in the year two expansion, the total investment of 13 million ~1500 million. It is reported that in addition to perfect platform trading system, the market will add 20 vehicles thermostatic distribution vehicles, the public will realize the quality of goods can be traced back.

Spring Festival sales break 1.4 million yuan

"The year of the snake, I and the staff are busy and comfortable." Yesterday afternoon, the vegetable garden Dam Fruit Market general manager Liu Yuanzhang in the interview with the commercial news reporter revealed that during the Spring Festival, through the western agricultural products E-commerce platform under the single purchase of various types of agricultural products customers, 7 days of sales reached 1.41 million yuan.

According to Liu Yuanzhang, the platform for the sale of agricultural products covered by fruit, dry vice seasoning, vegetables, cereals and oils, such as 8 major categories. "Relying on our fruit market, direct purchase through the origin, the website sales of such as fruit and other agricultural and sideline products than the market price is cheap near 20%~30%, popular with the public." Liu Yuanzhang revealed that the peak of the period, one day to receive orders as many as hundreds.

Liu Yuanzhang said that not only is the year of the Snake Spring Festival, the platform to achieve sales of 9.7 million yuan. "Online ordering has become a popular way for consumers to go to wholesale markets or to buy produce such as fruit." "Liu Yuanzhang said.

Platform expansion to meet the demand of online shopping

It is understood that Xiang full garden Agricultural Products Co., Ltd. from Chongqing Road Transport group to set up, to the vegetable garden Dam fruit Market, garden dam agricultural products market and county farm produce production base, through the supermarket and group distribution, individual retail, sales agent and frozen storage business development, has formed a stable agricultural sales network.

Garden Dam Fruit Market general manager Liu Yuanzhang told the newspaper reporter, in order to protect the platform abundant supply, the market at the same time with Liaoning, Shandong and other 8 provinces, as well as Zhong County, Fengjie, and other twenty or thirty counties fruit and agricultural produce origin established a direct purchase contact.

"The growing demand for online shopping has allowed us to see business opportunities," he added. "Liu Yuanzhang introduced, last December, the platform was also selected for the city's strategic emerging industries hundred key projects, in addition, the latest release of the central document also mentioned to encourage the development of modern agricultural supply and marketing system, so this year, the market will build a focus shifted to agricultural products on the platform."

"At the same time, in order to facilitate consumer purchase, platform products will be further enriched." According to Liu Yuanzhang, the current platform on the sale of agricultural products up to more than 1700 species, in accordance with the expansion of the program, two years will be rich to nearly million, while the introduction of hundreds of domestic and local well-known large-scale agricultural products sales enterprises settled in.

Focus on creating distribution and traceability systems

According to the plan, the Western agricultural products E-commerce Platform two expansion project total investment is expected to reach 13 million ~1500 million. According to Liu Yuanzhang revealed that the focus of the two period is to build logistics distribution and commodity quality traceability system.

"At present, we have carried out a 24-hour logistics distribution service within two rings." "Liu Yuanzhang said that agricultural products are unique, unlike home appliances, industrial products can be stored for a long time, how quickly to the hands of consumers is a big problem, and at present, the platform supporting the logistics and distribution vehicles only 12 units, according to the plan, from this year's two years, in order to meet the needs of the public distribution, will add more than 20 thermostat distribution vehicles

"In addition, in order to enable the public to purchase quality guaranteed agricultural products, especially fresh fruit, we will also improve and put in place a quality traceability system during the year," he added. "Liu Yuanzhang revealed that to fruit products, for example, each fruit planting, origin, transportation, shelf life and other information will be unified in the platform for the record, and the production of a unified bar code, the public can be terminal equipment or direct access to the platform to query the bar code number can be traced to the above information.