Is seoer an awkward career?

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Seoer refers to the people engaged in SEO work, before many SEO practitioners like to use this name, it seems to sound more flavor, a joke just, before the author is so, in this industry has more than two years, gradually feel this career face bottlenecks. The old topic today I do not repeatedly long-winded, seoer is not a kind of embarrassing career? SEO practitioners are not writers, but require to be able to write good articles, not programmers, but it is best to master some basic programming knowledge. In the industry this career is more embarrassing, there are many people mistakenly think that this career is equivalent to the post, it seems that there is no technical content, sometimes we go to optimize a simple keyword, or even do nothing can naturally be ranked first page. This also lets many layman friends misunderstand the meaning of SEO, as well as the real meaning of seoer occupation, facing the change of the whole industry big environment, what change does the meaning of this profession have?

The fittest: The future of this industry needs more professional

Whether the outside chain Commissioner or the website editor, or is called the soft writer, later this industry is more lack of thinking people, in the Division of labor may be more meticulous. For example: Now the industry has little to do keyword Analysis Team, and the fact that a lot of keyword choice is unwise, or very casual, take it for granted to choose a keyword. Do not take into account the user's search habits and conversion rate of the problem, I feel in the SEO process, the choice of words is the most difficult to determine a step, because the beginning of everything difficult, ci good after the work to be meaningful. Although there are many people doing SEO, the number of practitioners is in the fierce increase, but the real professional SEO talent is not many, most practitioners still stay in the initial stage, facing their own bottlenecks, they have more choice for the status quo. I also belong to one of them, the best way to seek breakthroughs is to make themselves more professional, so as not to be eliminated by the industry, that is, the awareness of the danger of being.

Market demand: Small and medium-sized enterprises are gradually abandoning SEO

SEO In recent years by the mysterious technology, gradually become a lot of people can understand things, in small and medium-sized enterprises, the effect of most of the SEO is not wishful, with the small and medium-sized enterprises to accelerate the pace of electrical business, network Marketing has been unstoppable. And many small and medium-sized enterprises have lost confidence in SEO, the reason, on the one hand, is the misunderstanding of SEO, on the other hand, SEO expectations are too high, as the saying goes, the higher the expectations, the greater the disappointment. With the small and medium-sized enterprises to reduce the need for SEO, coupled with the increase in the number of SEO practitioners, naturally there are many SEO people can not find work, the industry competition will be more intense. At that time, enterprises need to integrate network marketing, and not just what SEO, after all, really can give enterprises to create real value and profits will win pro-Lai, now seems to be in this excessive period, so we want to continue in this industry mix, can only adapt to market demand to change themselves.

Self-positioning: low technology content, thinking is the King

When the technology is no longer the SEO industry's selling point, in the technical level, most people's level gap becomes very small, the same is done white hat seo, the same outside the chain construction strategy, the same content construction strategy. SEO technology seems to have flooded, in this case, the personal way of thinking is the most wanted things, not limited to the rules and regulations, SEO goal is traffic, in addition to really no other practical use. and want to turn the flow into orders, this process has to mention the user experience and marketing strategy, for SEO people we are the most missing is this knowledge and experience, perhaps this is not you I can decide. But we really need to know how to promote the product to the customer, how to run a website. Enterprises have their own enterprise station, can now most of the enterprise station did not play a real role, with the help of their own enterprise station to do a good job in the internet marketing and promotion, this is the future of small and medium-sized enterprises to carry out the process of electrical business must go through.

In short, as Baidu algorithm and market demand changes, seoer this career will become more embarrassing, once we may be proud of this, but in the next few years we will encounter all kinds of difficulties and bottlenecks. Choose the reverse attack or the status quo? The initiative is still in our own hands, the road long its repair far XI, I will go up and down and search, treat this industry to maintain an optimistic attitude, less complain, more practical action. Original article by the Classified Information Network http://www.km2s.com/original published reprint reserved address