Is stability ranking difficult? On the method of stability ranking

Source: Internet
Author: User

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Do SEO, although our ultimate goal is not ranked, but not a relatively good ranking, it is difficult to have good traffic, no good flow, naturally not to turn into business volume. But how to get a relatively good stable ranking, this is the problem that you seoer headaches. Is it really hard to stabilize a relatively good ranking?

In fact, ranking is like rowing against the tide. So maintaining a relatively good ranking of sites is a long-term job. Here I summarize some personal experience, if these you have done, then stable ranking is not difficult.

1. Promote the theme of the website

Enhance the theme of the site, is the keyword ranking maintenance of the comprehensive said, highlighting the theme of the site, you can more easily make the search engine to understand your site content, so as to deepen the friendliness of the site, and then stabilize the rankings. Let's take the chemical Business-to-business website for example, first of all, we want to let users see the site at the first sight of the core content of our site is what, this involves the relevance of keywords and precision problems, in fact, chemical products, equipment are related to, through Baidu's related search to dig some relevant key words out, As a target keyword or written as a long tail keyword, around our positioning of the keyword to further enrich the relevance of the site content, so you can achieve the goal of promoting the theme of the site.

2. Do the website internal link construction

When our site gets ranked, next to pay attention to the site's bounce rate problem, through the site's bounce rate we can determine which pages are more popular with customers, and those pages are not welcomed by customers, the unwelcome page is we need to improve the page, while reminding us to do a good job inside the site related pages link, Improve the popularity of the site, do a good job of the site's user experience, so as to solve the problem of high bounce rate of the site. If the jump rate is too high, then the search engine will think that the credibility of the site is very low even think is not what the value of the site, then the site ranked first up in the phenomenon of the down is nothing to be surprised.

3. Use effective long tail words to deepen user loyalty

User loyalty is simply said to be the customer's heads, then how to improve the customer's heads? Provide valuable information to the user, to solve the user's most concerned about the problem. Here we have to mention one of the secrets of the sales industry: transposition thinking. When you have this thought, all problems are no longer a problem. We can use long tail keyword to attract customers to the same time, around the target keywords horizontal, vertical in-depth excavation of effective long tail keywords, write some help customers to solve the problem of information, so that the content of our site to face, to build their own site's core competitiveness.

To achieve the above three points is not a day or two can be achieved, we need to observe a long-term trend of an industry, to understand the industry's customers a variety of search habits and concerns, while the construction of the chain and normal update can not stop. Otherwise, we can not achieve the goal of stable and relatively good rankings.

So much, hope to bring help to everyone, but also hope that our website can have a stable better ranking, so that our flow successfully into the business volume, let us have a good beginning in the new year, I wish you a happy New Year!

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