It giants scramble to lay out "big data" markets

The "Big Data Age", as a new term, is now being watched by the wider industry. With its http://www.aliyun.com/zixun/aggregation/10238.html "> Market value highlighted, many well-known IT companies have increased the corresponding layout."

Intel recently held a "Big data" forum in Beijing to explain to the industry the "big data" concept and its application value. "This series of theories, viewpoints and innovations marks the beginning of Intel's full support for the development of ' big data ' technology, industry and applications in China. "said He Jingxiang, general manager of Intel Asia Pacific Research and Development company.

IDC research shows that global corporate data is growing at a rate of 55% per cent a year. There is a point of view that it takes only two days to create the total amount of data produced by 2003 since the birth of civilization. IBM believes that modern enterprises are experiencing large-scale, diversified, high-speed data challenges, "large data" has become an important feature of the Times.

Faced with the arrival of "big data", many enterprises are still not ready. A recent survey of 1700 chief marketing officers in 64 countries and regions shows that 71% of companies are not fully prepared to meet the "Big Data" challenge.

IBM global vice president and Greater China Software group general manager Hu Shizhong said "Big Data" is bringing about a change in the information society, it will promote the enterprise to carry out another business transformation based on it.

He Jingxiang that the most meaningful to users is that "big data" can be processed and analyzed to discover value, this is the user quickly make the right decision, timely response to the environment grasp the basis of opportunity.

In fact, the "Big Data" market has spawned many new solutions, bringing huge market growth, and many it-leading companies are laying out. Tencent said recently that it will make the next generation of Tencent network to create the "Big Data" era of Wisdom portal. And IBM recently in the Chinese market according to the introduction of the Coremetrics Digital Marketing optimization kit, its core function is to help enterprises quickly from the social network and online media to gain insights from the information sources, "large data" to capture valuable information, the establishment of intelligent and efficient marketing model.

However, Intel experts say, overall, the "Big data" market has just started, the relevant technology and applications are not mature. To push the "big data" to the ground, it must be open to the IT infrastructure and services platform, including chip makers, software companies, etc.

(Responsible editor: The good of the Legacy)