It is estimated that the 2015 maternal and infant electricity market would reach $100 billion to 200 billion yuan

Absrtact: Recently, Su Ning's mother and infant electricity Shang Sunin Red Child and the supplier signed more than 3 billion yuan purchase big single. Experts said that with the electric business platform to enter, the mother and infant electricity market is booming, the market is expected to reach 100 billion yuan to 200 billion yuan this year.

Recently, Suning's mother and infant electricity Shang Sunin red children and suppliers to sign more than 3 billion yuan purchase big single. Experts said that with the electric business platform to enter, the mother and infant electricity market is booming, the market is expected to reach 100 billion yuan to 200 billion yuan this year.

China is the second largest consumer of maternal and infant products after the United States, with a new population of 16 million a year, and a huge market behind the figures, the Chinese E-commerce Research Center said. With the continuous development of network shopping, all kinds of comprehensive electric business platform and vertical platform have entered the mother and child market. 22nd, maternal and infant electric business Beibei Network announced the completion of the 100 million U.S. dollar C round of financing, the valuation of nearly 1 billion U.S. dollars.

According to statistics, in 2013, the number of children under 6 years old in our country is around 140 million, and its average consumption has accounted for 30% or even higher in total household expenditure. With the child policy liberalization, the mother and child market ushered in a period of prosperity. China E-commerce Research Center predicts that 2015 China's infant and child industry market size is expected to break 2 trillion yuan, of which the mother and child market scale of 100 billion to 200 billion yuan.