Itch Vending machine: Weibo free BOS Iced Tea

This vending machine, developed by Bos, is named "BEV", which sends out canned beverages when the consumer stands in front of the machine and launches a dispatch containing a specific keyword in the well. The vending machine, located at Wembley Square in Cape Town, South Africa, has an LED display screen at the top of the fuselage, showing the content "#BOSTWEET4T" to be pushed to get the drink, and the screen will also display tweets ' Twitter account names and give the consumer the time it takes to count down the drinks.

In addition, to attract consumer use, BOS also designs "Pro, you look thirsty." Let me help you! "or" Pro, Bos is your favorite tea? Bev is here to serve you. "And so on is displayed on the scrolling screen.

The High-tech vending machine is even equipped with microphones, amplifiers and cameras. When the beverage can reach the bottom of the chute, the microphone will use the voice of the robot to ask consumers to enjoy the drink. The BOS also built a technical barrier, allowing vending machines to ignore tweets that were not in the vicinity. However, in addition to the use of technical barriers, the Bev Machine also examines the location of tweets and compares them with BOS preset boundaries. Therefore, not only in the short range of consumers can not borrow the text to enable Bev,twitter users also need to be added to the mobile device location information to push talent effective.

At present, the http://www.aliyun.com/zixun/aggregation/17529.html "> PR company, which carries out the promotional activities for BOS, has not charged consumers with iced tea drinks." As long as there is a Twitter account and a vending machine nearby, consumers can get free drinks. However, after the promotional period, Bos is likely to work with social payers such as chirpify to collect fees from each tweet.

Source: Digital era Original: Digital Trends