Itpoet: Talking about how to run women's websites

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Recently, a friend made a woman station, let Itpoet have a little feeling, now publish my humble opinion. To run a female station, you should pay attention to the following points:

Branding

Why a domain name in the hands of ordinary people sell 100, CAI hands at least 80,000?

Why is the vegetable in the Super field more than 2 cents in the booth?

Brand! Everything has brand value, Brand always gives people a kind of noble, reliable feeling. Do station pay attention to the brand, conducive to the long-term development of the site, preferably from the selected domain name to the site positioning must be branded, for example: Www.zhonghuanv.com is a three-spell domain name, called "Chinese women." The theme is the women's station. It is easy to remember the domain name, if the domain name and the station name and not related to easily forget. Will greatly reduce the user's return visit rate.

Seductive

Most women stand inside some grazing content, precisely because of these content, and perceptual words attracted a lot of people. Men are most of the temptation, and sometimes open a site to see a picture of a beautiful woman, can not help but look, so the temptation is really important, grasp this degree can attract more users. Although to attract people, but can not overdo it, or become a pornographic stand, waiting for the police uncle to say hello to you. The ball can be played, but it must be formalized.

PR Ability

Do the women stand to have a strong PR ability, so that the development of the site after the big, will not be a problem. You Baidu search sex website, will see some professional major stations, why they send those content is not illegal, sometimes we personal webmaster send ordinary words appeared a few words to say we break the law?

Specialization

Women are not the only women in the station, there are many women who are concerned about the male. So the market is very big, the competition is also very intense, each strongman wants to carve out bigger cake. This time must do the content, completes the user experience. Look at your competitors and see what sections they have made, find out your core competencies, your strengths, and make your own character columns to attract users.

Profit

A website makes the light has the popularity, only the user said that does not applaud. It's good for your potential investors and advertisers to feel good about shouting. is to have commercial value. Through the business value of the part to get profit, can go longer, I think very few people can insist on a website 10 years not profitable, at least I am not.

Author: Itpoet, original from: http://www.itpoet.com/post/30.html Reprint Annotated source, thank you.