Jawbone launches new applications to help users track their eating health

Jawbone recently launched a food-tracking application that the smart-bracelet maker hopes will attract users who focus on health and weight, and expand their share of the nascent wearable equipment market.

With this application, users who use Jawbone up can record their diets and assess whether their diets are healthy. The application also provides a menu list of restaurants and a food library to help users see food calories more easily before ordering. If users have their own goals for health and sports, the app can track them down and make progress.

According to Canalys, a market research firm, 2.7 million of the global smart-ring shipments were shipped in the first quarter, while Fitbit's share was close to half. Before the release of iwatch, Jawbone must stabilize current market share and continue to increase the proportion of this figure.

Earlier this year, Jawbone received 250 million dollars in venture capital, valued at $3.3 billion trillion.