Jiangzu: The Adventure's It Dream

Turn a new Town view 23 to do a visit, the reporter is my friend introduced a little girl. Writing skills can also be done an interview before the publication I do not know how she will describe me, press releases and ordinary text records are still different, need some gimmicks need some aspect, so and actually some deviation. But this subject I like, I really am not a discount adventurer. I always challenge myself.

Jiangzu: The Adventure's It Dream

"I am an adventurer, if my life is like thousands of Shanghainese, everyday work, work, I will feel very boring." A person needs to have a dream, but the dream is not to daydream, to put into action, to have a strong executive power, so that the possibility of a dream come true. ”

Jiangzu, the producer of the magazine, the CEO of Ishop, the founder of the Shanghai Recruitment network and the shareholder of the Shanghai People's website. These titles, for a 1977-born person, is definitely a small achievement. That year, he took only six hours to get the Keyland group of nearly 100 million yuan investment, and the Shanghai recruitment net annual turnover to maintain 6 times times the increase, become the country's largest regional network recruitment company. However, his legend did not end, after climbing a peak, he went to the field of E-commerce, as a business, to achieve his another it dream.

Dances Dream

When the internet boom swept China, then Jiangzu or a college student, looking at the emergence of it upstart, looking at Tencent, Sina, Sohu and Baidu and many other Internet companies to create one after another miracle, he began to think. Of course, at that time there were tens of thousands of people in universities all over the country, like him, because the experience of Robin Li, such as Charles Zhang, was legendary, as if they had become famous overnight and could sit in a company with a market value of hundreds of millions of overnight. The internet industry at that time the university students are full of dreamy color, so many people also began to do their IT dream.

On a warm winter afternoon, Jiangzu sat in his spacious office and began to recall his it dream. "When I was in college, a lot of my classmates were attracted by the legend of the IT world, and I was one of them." The dream was to be the hero of the IT world One day. But after graduation, around like me with this dream of the students have chosen a comfortable and stable work, but I embrace this dream began to start a business. "Deciding to start a business is definitely a tough choice for a college graduate," he said. Because at that time, choose to start a business, it means to give up a lot of income, meaning to continue to pay, and such a pay may not be in the future, because what will be, no one will know. "When I decided to start a business, everyone around me thought I was crazy, especially my family," he said. Because I was born in a traditional Shanghai family, my parents ' expectations for me were limited to graduating from college and finding a good job. And my dream seemed to them to be impossible. Jiangzu, however, began his entrepreneurial career with 10,000 yuan.

After locking up the IT industry, he began conducting market research and looking for good projects. An inadvertent walk to the talent exchange market, looking at the scene of the hot, looking at a dense recruitment information, he then look for: This is a big market. So he quickly spent 10,000 dollars to buy the server and more than 10 of the network of textbooks, began to build a real site. He named the site "Shanghai Recruitment Network", mainly for the Shanghai local market recruitment site. He is the only employee in the whole company. But to his surprise, the website ran for more than 20 days, received the first order, and then the company gradually developed to more than 20 people. In 2005, the Shanghai Recruiting Network has a yearly income of millions of yuan.

• The legend of the venture

In early August 2005, Jiangzu a phone call, an Irish company called the Keyland Group (later renamed Saongroup) hoping to talk to him in Beijing.

At that time, Jiangzu to that family called the Keyland group of companies do not understand, thought, since people come all the way to see us, we go to see it, "the right to go to Beijing for free travel once." Jiangzu didn't have much idea about financing, not even a formal business plan, because he didn't think it was necessary--when the Shanghai recruiting network was a small business and there was no precedent for similar companies to invest in China.

When he came to a conference room in the Grand Hyatt Beijing, pushing the door in, he saw 12 Irish men in suits standing in a row, shaking hands with him. Jiangzu was a bit dizzy, but he quickly calmed himself down.

When the Keyland group let Jiangzu look introduced his company, he even a paper business plan, not to mention exquisite ppt, but he wanted to come anyway, tell the story of entrepreneurship. He said the operation of his website and his original intention. It is really a place to create legends, at that time, the Jiangzu looked at it in this way only six hours, to get the Keyland group of nearly 100 million yuan investment. That night because of too excited, Jiangzu look at night did not sleep well. 5 o'clock in the morning, he got up early, Wash finished, call colleagues, go to Tiananmen Square to see the rising of the national flag, that is his first time to Tiananmen Square to see the national flag. From this moment, he understands that he is no longer just a small boss of the company, his fate will change.

Got 100 million yuan, Shanghai Recruitment Network began a rapid expansion of the road, the company from the beginning of 40 supposedly people, in just a year quickly expanded to 350 people, annual turnover to maintain 6 times times the increase, this number is still growing rapidly. At present, Shanghai Recruitment network has become the country's largest regional network recruitment company.

* Dream is No1

At present, as the Shanghai Recruitment Network, Shanghai People's website shareholders, many people believe that Jiangzu has arrived to be able to reap the time, or even retire. But he, who has always considered himself an adventurer, is not particularly satisfied with his current achievements, and is now investing in ishop websites to do E-commerce. For the choice of this field to enter, his answer is: "This field has not been a particularly successful case, I would like to do No1." ”

Metro view: In your entrepreneurial process, have you met setbacks?

Jiangzu: Of course there will be. In the Shanghai recruitment network, I have encountered two times, and both are the main sales team of collective betrayal. They resigned to start a business, pulling away almost all of our customers. Every time the company's impact is very large, causing the company for several months in a row of data is not normal. But then they didn't succeed, and my company got back to normal. Dreams are usually beautiful, but in reality, there are often many cruel places.

New Town View: Will feel in the entrepreneurial, Shanghai people have congenital deficiencies?

Jiangzu: I don't think so. Of course, for a traditional Shanghai people, the choice of entrepreneurship is a certain pressure, these pressures are more from the family, may be the parents of Shanghai family, but also hope that children can have a comfortable job rather than do not know the result of the fight. I've had a similar experience, and my family, including friends around me, have looked at me with a skeptical eye to my dreams. However, may be the relationship between personality, I prefer to do a challenging thing, I am an adventurer, if my life as thousands of people in Shanghai, every day to work, work, I will feel very boring. I think that a person needs to have a dream, but this dream is not to daydream, to put into action, to have a strong executive power, so that the possibility of a dream come true.

Metro view: How do you think of the balance between the dream and the reality, how to deal with the gap?

Jiangzu: You can dream of being the president of a website, you can let the company go public, you can have hundreds of millions of users. When we "dream", we always think of everything perfectly, but the reality is not. You may be at the start of a business, to face only one person's loneliness, to face a bill, and at this time you may have no funds, to face the staff of your distrust, to face the constant loss of users. I think these are the necessary processes. Many people think I am lucky, but they only see the surface, they can not understand my initial venture in the pressure, the difficulties faced. Now, I have started two of startups, the industry has not been particularly successful in this case, but I am groping, I hope to create a miracle. The drop is certain, but I think I am in the first venture, the experience has been experienced, I already have more than others experience.

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