Abstract: In the past 2014, the new normal economy has become a consensus. When the traditional troika's stamina is not enough, the internet economy shows bright eyes, especially the new consumption economy brought by mobile Internet, which becomes the new impetus to support the economic development. In Jinan, look back at 2014, electricity
In the past 2014, the new normal of the economy has become a consensus. In the traditional "troika" lack of stamina, the Internet economic performance, especially the mobile internet brought about by the new consumer economy, to support the new impetus for economic development. In Jinan, back to look at 2014, E-commerce not only changes the daily consumption habits of residents, but also accelerate the infiltration of traditional areas into the integration of economic restructuring and growth of the "engine."
What areas will the electronic commerce in Jinan exert?
Jinan recently concluded the city's economic meeting proposed to promote the development of emerging industries, promote e-commerce, cultural creativity, internet finance and other industries integration development.
Jinan Business Bureau in charge of the introduction, in order to promote the sound development of E-commerce, "on speeding up the promotion of Jinan E-commerce development of a number of views" is being studied and developed, and synchronized research has formulated a supporting implementation program, the plan will be introduced in the near future, the whole year of the preparation of the city ), clear the city's E-commerce development "road map" and "timetable."
Next they will also build the city's E-commerce public service platform, and rely on it to establish and improve the city's E-commerce application statistics system, to achieve relevant data collection and the monitoring of key enterprises, the introduction of the city's E-commerce demonstration Park standards, standardize E-commerce Demonstration Park (including building), and give full play to government support funds , venture capital and other functions, to increase the start-up of E-commerce enterprises, services and vertical platform classes to support the efforts to increase the introduction and training of electric talents, focus on resources to crack the bottleneck of the development of the city's electricity dealers.
Online retail growth over 90%
Do not know since when, in the provincial capital a large company work Zhang found himself into a friend mouth "chop Hand clan". Every day to a few shopping sites to see their own clothes, cosmetics, the husband's books, children's diapers, etc. have become her online fixed consumption. "Sometimes it's amazing to open Alipay bills, and I didn't expect to spend so much money on online shopping," he said. However, Zhang also believes that online shopping has changed her past consumption habits and become an integral part of her daily consumption.
In Jinan, like Zhang "chop hand clan" and a few. Jinan Business Bureau statistics show that the number of Internet users in the city reached 3.774 million people, net purchase penetration rate of 83.3%, the province's most density. From 2014 "Double 11" one day look, the city consumer net buys spends 320 million yuan, the whole city realizes the electronic commerce turnover 1.93 billion yuan, the year-on-year growth is about 93%.
"Chop hands clan" purchasing power can not be underestimated, the size of the electric business enterprise is also expanding. Up to now, Jinan electric business enterprises and related operating units more than 50,000, more than 460 of the electric business platform, Taobao shops nearly 30,000, more than 900 days of cat shops, the city more than 60% of the scale of industrial enterprises and above the wholesale and retail enterprises have also carried out e-commerce trading business.
"Some time ago to check the Alipay 10 bill, found that they started online shopping from 2010, and now has spent more than 80,000 yuan, I have more friends around than this." "Zhang learned that the 2004" Alipay "Platform started that year, Jinan users pay the amount of 769 yuan, to 2014 years, per capita payment amounted to a surge to 14079 yuan, compared to 10 years ago, increased 17.3 times times.
"Because of the level of information industry and the level of trade and commerce, Jinan E-commerce industry from the province is to go faster," said Supengsu, director of Jinan E-commerce Association Information Center, compared with the number of nearly three years: 2012, Jinan e-commerce turnover of 82.5 billion yuan, network retail sales for 19.1 billion yuan, 2013, Jinan e-commerce turnover of 106.4 billion yuan, network retail sales of 32 billion yuan, "2014, Jinan e-commerce turnover is faster than the same period last year, is expected to reach 160.5 billion yuan, an increase of 50.8%; NET retail sales amounted to 62.1 billion yuan, the year-on-year increase of 94%." ”