Jinshan has been low-key acquisition cheetah CN domain Name liebao.cn

Abstract: It is reported that Jinshan has been a low-key acquisition of the cheetah CN domain name liebao.cn, domain name transactions and domain names for specific purposes has not been disclosed, the current domain name has been in the Jinshan subsidiary Shell Security name. liebao.cn whois information (webmaster's home map) Why would the Golden Hill buy Cheetahs

It is reported that Jinshan has been a low-key acquisition of "Cheetah" CN domain name liebao.cn, domain name transaction amount and domain name for specific purposes has not been disclosed, the current domain name has been in the Golden Hill subsidiary Shell Security name.

liebao.cn whois information (webmaster's home map)

Why does Kingsoft buy leopard domain name liebao.cn? Originally, in this July 12, Jinshan poison PA 2012 (Cheetah) antivirus software official test, then liebao.cn domain name does not belong to Jinshan. Then Jinshan acquired liebao.cn domain name, this November liebao.cn domain name information has changed Jinshan subsidiary Shell Security.

Jinshan Company acquired this domain name may only protect the behavior of the brand, may also be the Golden Hill poison PA 2012 (Cheetah) antivirus software using liebao.cn domain name as the official website.

The current cheetah other mainstream domain name liebao.com/.com.cn/.net and other domain names have been registered, if the future Jinshan want to acquire other suffix domain name, acquisition costs will increase.

In this regard, senior Network brand protection experts, famous business network COO Chunlei said that the enterprise in a product name to determine and publish before, whether from the corporate brand protection or from the cost point of view, should first inquiries, registered trademarks. Then select the appropriate domain name and determine the scope of domain name protection, through registration or acquisition of the domain name. After this, the disclosure of information, trademarks, domain names if not early protection, public information will improve the protection costs and difficulties.

Many companies just want to protect their brands when they publish information, and the cost of acquiring a trademark and a domain name may be several times before the announcement.