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In many stationmaster's eye, the local stationmaster station is cannot be profitable, or said that very few can make a profit. The issue of profitability has been troubling everyone. Here, we invited Guanghua Webmaster College webmaster Mr. Wang Dingwen, please he help me talk about the local webmaster station profit thinking and Operation methods. Here is Mr. Wang Dingwen.
Sinorama-Sunshine: Hello everyone, first of all, very honored to join the Webmaster interview group, and have the opportunity to share the exchange here with you. I come from Zhejiang Jinhua, net name sunshine, after everyone called me more suitable for the sun, because they do not have much literary grace, the text seems to be a bit inconsistent with me, hehe.
Shredded pork with fish flavor: Well, the Sun seems a little humble, can you bask in your income today? I think there is a picture of the truth. Of course, if you think this involves privacy, you can say roughly.
Sinorama-Sunshine: I now have more income channels, one list I am afraid not easy, I took out a, is everyone familiar with Ali mother, give you a screenshot, to see on it.
Fish fragrant Shredded Pork: a day income more than 372, now only 20:00, there are a few hours, today Ali mother's income will break 400? And how do you earn so much in a day, the outstanding income is only 1721 yuan, is not the income instability? Or is there another factor?
Sinorama-Sunshine: This income is still relatively stable, I April 15 settled a sum of income, Ali mother every month 15th knot account. The following unliquidated revenue is after 15th. Why do you earn so much in a day, this question you ask is good, is also I want to communicate today one of the key points.
Shredded pork with fish flavor: OK, thank you very much for sharing with us. Below you still introduce your own website, some brothers in our group are not very familiar with your station.
Sinorama-Sunshine: OK, my station, can say there are many, can say only one, but I always feel that I am a station. Guanghua Webmaster College, the domain name is Sinorama webmaster This four words of the first letter of Pinyin, that is, Ghzz. The meaning of the website domain name originates from Han Fei's "controversy" in "The Sun and moon brilliance, the world". My station is very simple, not much redundant content.
Fish fragrant shredded pork: simple but not simple ah, I see your station is very direct, do not procrastinate. Column Division and the general Webmaster station There are some different, where the domain name investment and stationmaster transaction some unique place, you can say this first?
Sinorama-Sunshine: Well, domain name investment, in my opinion, this is the most market prospects. Domain Name field has a professional is called farmers, is hoarding domain name person. Domain name is the network brand name, and unique, such as qq.com such a domain name easy to remember, and easy to form a brand, many far-sighted entrepreneurs or businessmen are focused on protecting their own network brand. Once the domain name is lost, it loses a good chance to advertise itself. To this end I spent 3,000 yuan to buy back my domain name. Webmaster trading, this is my station a feature, of course, the current business volume can not be compared with admin5, but in Zhejiang market, we have occupied a certain share, this is also one of my profit points.
Fish fragrant Shredded Pork: Learning, for me, domain name investment is really a new field, this domain name investment how to make money? And you do Webmaster station, do not do information, is not a job? I think a lot of webmaster stations are information leading. You do not do information, where the flow and popularity?
Sinorama-Sunshine: Domain name Investment, I am also in exploration, as for the experience is obviously insufficient, I will not oneself. I think that's what you're saying. Now the information has flooded, every webmaster stations are doing information, most of them are mutual plagiarism, local webmaster stations have lost their own characteristics, are made nationwide site, so there is no distinction, the same content, for the webmaster, there is no new things, People prefer to go to chinaz,admin5,im286 instead of your station. Local webmaster station was reduced to a dependency is not grasp a distinction, rely on search engine to bring IP is no conversion rate, blind imitation is no use. My station now the flow is not small, but the flow rate of conversion is high, this is the selling point.
Fish fragrant Shredded Pork: Oh, conversion rate, how to improve it?
Sinorama-Sunshine: People who have studied chemistry know that there is a catalyst in the chemical reaction, and the chemical reaction will be much earlier after the catalyst is added. I think the conversion rate is similar, that is, the flow into money. Here, I think to start from the site planning, site planning to grasp their own profit points, ask yourself a few why, I think the first to do webmaster station to understand is that you are facing the group, age class, social attributes. There is demand for the market. Then in the development of the process of continuous improvement of their own profit system, a lot of stationmaster shout to profit, such article admin5 have a lot of, mostly soft wen, there is no operable place. I think profit is a verb rather than a noun.
Shredded pork with fish flavor: is profit a verb rather than a noun? How do you understand this sentence? and can you talk about profitability on your station?
Sinorama-Sunshine: Profit is a verb, because you want to profit, need to pay action, not every day you shout, shout is no use. For example, Guanghua Webmaster College has been trying to build an e-commerce platform. We want to talk about development on this platform. Now a lot of local webmaster stations have their own eyes limited to advertisers, this is not wrong, unfortunately, many people put the vision and goals on the IDC has a problem. My station advertisement is very few, because did not want to rely on the advertisement profit, you just also saw my Ali mother income more than 300 yuan per day, the idea wants to widen, IDC has no money, he is not stationmaster station should focus place. Stationmaster station should look on IT service industry. I remember what I said. To add added value, my Guanghua Webmaster station's additional business generated more revenue than the cost of advertising much higher. Can be 10 times times or even 20 times times.
Fish fragrant shredded pork: 10 times times even 20 times times the income, that according to the ideal situation, the monthly income million should have no problem, you mean this?
Sinorama-Sunshine: Yes, do a good job of transformation, the local webmaster station to create a business platform, the monthly income is not the ceiling. Local webmaster stations have better local advantages, should look at the local enterprises, I will list a few feasible places. I think the 21st century real E-commerce is B2B+B2C, you can look at my station on the service project, has been involved in planning, operation and other core level. In fact, advertising is not to make money, if you want to make money, you have a physical store, dedicated and your webmaster station business related content is relatively good, because the local webmaster stations are mostly personal construction, so that, in the technical level can be complementary, but also with local Web site construction companies to do technology outsourcing and to undertake side. This makes money also has the idea, but I said is also very simple thing, the real operation needs you to experience firsthand.
Shredded pork: Thank you for sharing the sunshine, thank you for your participation, because the time is limited, the sun is busy, for everyone's specific questions will be the next time on the topic of cooperation and operation, we will invite the sun to fully do the specific analysis, thank you. The content of this interview will be published to Admin5, ghzz,55.la and other webmaster media for everyone to learn.
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