June Electric Business War users more love who? 91 Assistant App Report

The big electric dealers are fighting again. This year "618" before and after the major electric platform again played a promotional price war old play code. Unlike in the past, the appliance dealers in addition to carrying the "antonyms show" on the table to play the promotional poster inextricably outside, the secret "APP" war also quietly opened FIFA. Copy of cattle, advertising again hard, flicker again to force, but also have consumers to join in, electric business men beat the Black and blue, who is more favored by consumers? From the user who love to use the electric quotient http://www.aliyun.com/zixun/aggregation/7791.html "> Mobile phone clients, may have been the first to distinguish."

Recently, the country's largest smartphone application distribution Platform 91 Assistants released a set of data on the number of app downloads, the data is in 91 assistants and Android Market two applications download platform, selected April 2013-June 2013 period, Beijing-east, Suning, Gome, Taobao and so on the major mainstream of mobile phone client download status. According to the report, although it is the Beijing East birthday, but the other several electric operators download the app also appeared in the short term peak. Consumers ' eyes of course will not be locked in the old Liu, after all, parity is not a technical work, more use of several other clients to understand the price increase situation is the right path.

Figure: Using 91 assistants to save time and province flow download the official app client

The total number of app downloads started to climb

According to the data, after entering June, the total number of mobile phone clients has reached Bedovan, growth rate of 5.92%. Although not up to the April peak, it is expected that as the price war continues to escalate, more and more users will start downloading the Electronic business client to learn the latest offers, and the arrows will continue to rise.

Electric dealer "Three kill": The birthday of the longevity to win the enemy Su Ning to speed gome online? Come back next year.

Photo: Beijing East, Suning easy to buy, Gome online three home appliances business mobile phone Client

As the protagonist of the June Jingdong Mall, in the promotional battle after firing, the advantages of the project 3C, small household electrical appliances, strong momentum, love the mobile phone love computer users began the festival, so its app download has gradually climbed to more than 210,000. and Suning easy to purchase although in the overall download volume failed to reach level 100,000, but after shouting "line on the same price" slogan, but also ignited the consumer's shopping enthusiasm. The increase in the preferential strength of large household electrical appliances, so that the urgent need for replacement of air-conditioning, ice washing and other major products users have a good place to spend money, Its app downloads have been much more intense, with nearly three times times more downloads in just a week. As the traditional electric dealer "Three Kingdoms Kill" in the Gome online, although each regiment war tears and bloodletting is very hard, also just in April qingming burn incense, came to the electric business eulogy, but from the app download volume, thousands of download orders of magnitude or far behind the other two big "base friends."

Other giants: When the Amazon is equal, Xun the first

Figure: Dangdang, Amazon, Xun three home appliances business Mobile Client

Already said, Jing Dong "618" birthday, has not been a person's carnival, Dangdang, Amazon and Xun already closely follow the war, their own push out promotional weights, into the June, the three app downloads are varying degrees of increase. Although Amazon's mobile-phone client interface is as shabby as its Web site, users familiar with Amazon are bound to be fascinated by its exquisite packaging cartons, so the Amazon, which flows western blood, does not wind up in the electric-business civil war. and the main force rooted in Shanghai's Xun is to take this Dongfeng, and the capital of the electric power of the army separated from the war, with the contribution of Shanghai users, the client download volume reached two months of the first break million good start.

Ali Electric Dealer: June You play your, November I come to play you

Figure: Ali Department of Taobao, Cat mobile phone Client

How scary is Ali electric dealer? As you can see from the data of the 91 assistants. Although Taobao app does not have an obvious download increment, but in the first week of June its app download volume is still millions, reached 1.5 million times, and this is only two months Taobao app download mean level, this is clearly called others "Qing" rather than "pro" rhythm. In addition, as the electric Business Circle has "the first half of the East Beijing, Taobao Cat in the second half of the consensus, so" cat and Dog War "in the main theme of the day Cat market movement is not small, but from the double 11 is also very early, love skirt stockings small female users have not shot, which is also its app download volume does not rise back down one of the reasons, After all, now eat dumplings or Beijing east.