Juniper Vice President: Cloud computing determines the future survival of operators

On the development of cloud computing, many people take a different attitude, there is a point of view, the development of cloud computing, only to enable operators to replace the dumb pipe problem with a "dumb cloud", but foreign science and technology media heavyreading that "telecom operators in the use of cloud services have an unparalleled advantage, because they have the network." Juniper's vice-president, Douglasmurray, says cloud computing is the key to determining the future survival of the carrier. Operators have the risk of being pushed back by OTT service providers if they are not aware of the urgency of developing their own cloud mobile services. Cloud computing such a new technology for operators, is a decisive factor in life and death, the decision to win or lose. This is douglasmurray in the 2013 Asia Mobile Communications Expo Media Communication meeting said. In terms of cloud computing, he says, all mobile operators are better prepared than others to get the most out of the business – because operators have the ability to connect with all their customers. However, as OTT services erode the traditional revenue pillars of operators, it requires them to speed up their own cloud services without the slightest delay. Opportunity Canalys has predicted that the market share in the Asia-Pacific market with the cloud will grow from $3 billion trillion to $6 billion trillion three years from now. Operators in the development of cloud computing, must grasp the cloud value chain of business opportunities. Juniper that the first business opportunity in the cloud value chain is the provision of direct software and solutions that directly provide cloud services to users, and the second is how to design vertical solutions, including medical and financial services, and the third is cloud computing support services, It is mainly to help other objects to provide cloud services, such as the public and private cloud services provided by operators to enterprise customers, and the last one is to enable users to watch high-definition video on any terminal at any point in the mobile video service. Juniper believes that a key area in the future is how to use the cloud to provide video services to deliver video to mobile devices. Driving force for cloud computing Development, douglasmurray that this requires three aspects of network innovation to accelerate the development of cloud services. User experience is one of the key drivers of cloud opportunity growth, "operators provide a differentiated user experience, which is about how much profit each user generates." In fact, users are willing to pay more for faster speeds. The quality of the service, the quality of the user experience, the video and the scale are some of the points of differentiation that will be able to gain opportunities in the marketplace in the future. "With the explosive growth of demand for mobile video worldwide, the quality of user experience will be a key factor in determining the status of the carrier." The likelihood that cloud services will become the main target of cyber attack is also increasing. People are getting used to storing data on mobile terminals, and there are more and more concerns about data security. Therefore, operators must carry out network security innovation, they need to have strongNetwork firewall to prevent hacker attacks. Last but not least, in the area of network building innovation, users often need operators to respond to their needs in the shortest possible time, while deploying custom networks (SDN) can reduce the time that operators provide services. SDN enables operators to provide some virtual services to achieve capital savings without altering the original network architecture, but this is not the most critical and the key is to provide services more quickly. SDN is still at an early stage, but will have a great impact on the network in the future. Not long ago, Ctodrjwbyun, a South Korean mobile operator at the forefront of global mobile communications, said in an interview that he believes Sdn will have a significant impact on the mobile communications industry over the next five years. At this point, Douglasmurray and Drjwbyun coincide. Cloud for all IT companies and communications companies, means that the future of very large industry changes. In the coming years, it will determine how many winners and losers there are in the market. So the network will determine success or failure, and those operators and businesses that can run High-performance networks will be winners. In addition, innovation will be the core of service delivery in the future, and in such a big shift, both network security and SDN are important.