Just as some spring breeze, "public platform" open everywhere

Absrtact: Since the public platform this play was created by the micro-letter, and quickly jumped red, the envy of the finished standing in the mobile internet door of the company. Although on weekdays they like to scold Tencent plagiarism, but this time, many companies began to copy Teng

Since the "public platform" This play was created by micro-letter, and quickly jumped red, the envy of finished standing in the mobile internet door Company. Although usually like to scold Tencent "plagiarism", but this time, many companies began to "copy" Tencent.

Suddenly as some spring breeze, "public platform" open. At present, the public platform to make some prospect of the company: Sina Weibo, Alibaba, flying, Youdao. In the author's opinion, in addition to the most lively micro-letter the most promising, the remaining several platforms are playing a "public platform" the hot word of the big flag, can only God knows.

The most lively: micro-trust public platform

Micro-trust public platform of the hot since needless to say. January 21 this year, micro-trust users to break 300 million, the distance to 200 million users only 120 days after the time. Industry insiders expect that at the end of 2013, the number of micro-credit households can break 500 million.

Micro-Trust team launched a public platform in August 2012, the public platform to expand the micro-letter media properties, users can focus on public accounts to obtain information of interest, and can be shared in the circle of friends. And this kind of attention and sharing of privacy is stronger, reaching a higher.

Micro-trust the vast number of users and the future of all kinds of profit imagination space, to promote regardless of stars, businesses, media, or individuals have to take refuge in the public platform.

Comments: I believe that this is the most reliable public platform.

The most defy: Sina microblogging public platform

The most popular stimulus for micro-credit is Sina Weibo, people used to play mobile phone a large part of the time is to brush Weibo, from Weibo to obtain information, and now people play mobile phone time a large part of the time to contribute to the micro-letter, and the micro-letter of the public platform and Circle of friends began to become a source of information, Sina Weibo naturally defy

Sina Weibo "media public platform" mainly for the media account, the Web page can be published unlimited number of words and text combination of micro-blog, mobile end can push the text message box, presenting form and micro-trust public platform is very similar.

Sina Weibo media public platform is a bit like a product of pique, because Sina Weibo itself has a strong media attributes, and the public platform for the media, to deal with the difference between the two and integration will be Sina Weibo public platform for the first task.

It is said that Sina Weibo has attached great importance to the media public platform, and will be open to some media for testing in the near future, fully open in May.

Comment on: Sina Weibo is almost a late set, not waiting for the tuba to run to the micro-letter is anxious, this is likely to advantage of a chicken products.

Most anxious: Ali Wangsin public Platform

From the name can be seen, Ali Wangsin is "Ali + micro-letter", this mobile IM products launched in April 2012, the original intention is to facilitate communication between the buyers and sellers, but this is just the beginning.

This March, Wansing was exposed to public platforms, although only a year after the launch, although the user data speculation only tens of millions, but Wansing has been impatient to take this step.

According to a leaked PPT show, Wang Xin public account has broadcast, group, service three basic functions, Wansing hope that the seller through the public account to establish consumer association, to send the consumer organization processing broadcast content, the account has a group, can carry out activities or topic discussion. The seller's shop, the new, the question and answer through the service access account.

Wansing have to worry, many Amoy brands have been using micro-trust public platform for marketing, and consumer interaction. It is said that the next version of the micro-letter will be equipped with payment function to form a mobile electric business closed loop. And Taobao wireless delayed the introduction of effective mobile end marketing tools, to emulate the public platform to become a response.

Comment on: Sincerely say, this is an upgrade version of Wang Wang, called God Horse Public platform ah? Besides, Wang Xin did not do it, say what public platform. It's not reliable.

The most cottage: flying a public platform

Sina Weibo and Alibaba launched a micro-trust public platform to deal with the competition, but flying to the internet is being abandoned by the mobile web products, the launch of a public platform is a bit confusing.

April 8, a letter to the public platform quietly online, but the interface almost the entire "cottage" micro-trust the public platform, causing the industry to vomit trough unceasingly. and fly the public platform of the user experience also dare not compliment, apply for certification good need to upload the application form with official seal and all kinds of permits.

Why to fly a letter why do public platform? One idea is that when operators and Tencent talk about the issue of micro-credit charges, the mobile use of flying a public platform to disrupt the market, attract attention, ease their own pressure. But it's not clear how much of a effect it will ultimately have.

Comments: Do not bother to comment, or wash your sleep.

The most impulsive: Youdao Cloud Notes Public platform

Youdao Cloud Note Public platform some alternative, because whether it is micro-bo, Wansing or fly a letter, at least have social attributes of the product, and Youdao cloud notes such tools attribute products, but also impulsively to do public platform.

Youdao Cloud Note Public platform for the public account provides a personalized domain name, account holders of the contents of the editing and management of notes, and presented to other users.

Youdao said, Cloud notes to social and media. Currently Youdao Cloud Notes public platform function is very limited, can not subscribe to the client, can not interact. So how does the full public platform experience work in cloud notes? How do I balance media properties and tool properties? This is the way cloud notes do public platform needs to answer questions.

Comments: Although the impulse, although there is speculation in the composition, but the public platform is also a bit of meaning, of course, to see the way after the update.