Following the takeover earlier this year, Fabkids,justfab announced the acquisition of another fashion brand today: "The Fab Shoes" but did not disclose the specific acquisition price.
The Fab shoes is a European online shoe store with over 500,000 members in France and Spain. The acquisition is in line with JustFab's plan, JustFab is a subscription-based shopping site in California (VIP members are guaranteed minimum monthly consumption and enjoy a discount, each month receiving a product portfolio based on data of their own interests). With this acquisition, it will add to the blueprint for a European market. Last year JustFab opened in Germany and Britain, and now its market will expand to Spain and France.
JustFab, a co-founder of Ressler, said that with the success of the German and British markets, they were ready to bring justfab into the new market. After contact with the Fab shoes team, JustFab believes that he has met an excellent business partner. The merger will allow JustFab to quickly exploit the European market and allow the latter to obtain new ways to distribute high-quality products to customers with the flexibility of the former subscription program.
JustFab subscribers in Europe have grown rapidly to 1.5 million, with more than 100,000 new customers each month. The Fab shoes will use this rally to break the 2 million user mark. JustFab's competition comes mainly from companies such as H&m and Forever 21. It has received 109 million of dollars in funding, including Matrix and Marvell Crossover ventures,intelligent Beauty. After completing the 100 million dollar 2012 revenue target, the shop will be 2013 as "another high-growth year." Adam Goldenberg, also one of JustFab's founders and CEOs, said: "We will continue to accomplish our goals every month." We already have 1.3 million members in the United States, and the European market is growing in this way, with revenues expected to reach $250 million by the end of the year. ”