Kai-fu Lee: Mobile Internet to make money four steps away

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Mobile Internet is bound to be the most promising area in the future. But if you want to get into the mobile Internet, you have to solve the problem of profitability! A few days ago, CEO of Innovation Factory, Li Kai-fu, said mobile Internet must go through four steps to make money.

On the internet, Lee said, there are basically four business models: by entrance or by portal, by game or virtual currency, virtual props, by commercial services, by advertising. There is no doubt that the mobile internet will take these four steps.

Lee said that now some companies have become the so-called entrance, whether 360, pea pods, 91 and so on, they have formed a certain degree of entrance. There are certainly more opportunities in the future.

In Lee's view, the game is very optimistic, charging mode and PC is very similar. More worried about business, but sooner or later to break through, need to continue efforts.