Kai-Fu Lee optimistic view of entrepreneurial environment

Recently, the Chairman and CEO of Innovation Workshop, Lee Kai-fu, said in the "Geek Park Innovation Conference" that the future entrepreneurial environment with a very optimistic attitude. At the same time, vertical social products and enterprise-class services are considered to be worth exploring space.

Although the opportunity for platform-type social products is very small, Lee Kai-fu, for example, vertical social products may still have a chance. And the current market, enterprise-class products have not fully developed. From a foreign perspective, enterprise-class services are many times more expensive than consumer-grade applications. He believes that even if this year does not grow immediately, but 5-7 years later, enterprise-class applications must have a large market.

Another area of concern O2O will see some breakthroughs this year. Lee pointed out that in a number of broken areas to find value-added opportunities, such as travel, taxis or ordering meals, because do not worry about the giant intervention, if the team in these areas have their own expertise or user sources, can explore more.

Lee believes that the current mobile Internet development phase is equivalent to the 2002 Internet development Status, there are some difficulties, but the future is still huge.

In response to this year's mobile internet development, Kai-Fu Lee believes there are five major trends:

First, the market is larger, smart equipment last year reached 200 million, this year is expected to reach 500 million;

Second, the market competition is more and more intense, the giant to mobile Internet attaches great importance to, began to enter. Entrepreneurial products If only the success of others to change the case, has been unable to gain advantage in the market;

Third, the current channel is relatively single, mainly application stores, such as Apple App Store, so for entrepreneurs, the cost of purchasing channels will increase accordingly. But this year will show the trend of integration and refinement of channels, there will be some brand channels appear;

Four, the product monetization consummation, gradually completes the payment aspect the challenge. Big brands accept mobile ads and businesses accept two-dimensional code faster than they think.

Five, big data startups are a pretty good opportunity. Entrepreneurs in the large data age can be obtained from the hands of data mining product direction and inspiration, in addition to the data channel that is, micro-Bo and other public data mining.

In addition, Lee Kai-fu in this conference also gave entrepreneurs in all aspects of the recommendations:

• Innovation is necessary, but do not need to innovate everywhere, learn to integrate and draw lessons from;

• Address the user's pain, or the user is not aware of the needs;

• Use of data to derive inspiration from data;

• Focus on team execution, see problems, adjust and iterate at any time;

• Clearly know what you want, money is not the most important, according to the needs of the team to choose to meet their own needs of VC. Attention to both value-added, but also the ability to delegate VC.

In the area of television, Lee believes Apple TV will rewrite the field. Apple will give the TV price some breathing room, and this year will see the development.