Keeping users on the clock browsing time is about weight

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This is actually very easy to understand, a content and quality of the site, nature can attract users to browse a few more. From the user experience point of view, a rough page design, content of a weak site who is not willing to waste more time on it. Search engines seem to notice this point, it is certain that Google, as well as the domestic more well-known several search engines, has been a clear user on the site to visit the time, to include the quality of the site's important assessment range. said that the popular some, is if there is a way to allow more users, as much as possible to browse the content of the site, as long as possible not to leave the site, then the weight of the site and the promotion of rankings has a positive role. How can we keep our customers? The quality of the content is of course the most important, but I think, with high-quality content should also have a clever appropriate internal links, as well as the user's long-term attention to the page design, color collocation and structural layout.

Improve the quality of website content

Although there is content, but not all the site, all the content is very pleasing to the eye. Implementation is, many companies or individuals on the site, in order to optimize a large number of statements are full of false original, or unrelated to the subject of the site content. Such content, the user certainly does not want to look. And if this content has been indexed by search engines, a large number of search links open the page, and then a short stay after a hasty shutdown. For a website is fatal, the search engine will be judged, this article for users is not much value. No value to users of the site, nature can not get a higher weight and more ideal ranking. So, the content is fundamental, enhance the user experience, the most important way to extend the user access time is to improve the quality of the content.

How to improve the quality of content, or from the search engine, what content is more quality. First, the content of the article should be highly original, remember is original. The so-called original is the organization of their own writing, unique content (it needs to be stated that the false original although sometimes unique, but with the original content has a qualitative difference, is definitely not original). Need not only original, but also the quality of the article, the most basic grammatical logic and words fluent should be guaranteed. Second, the content of the article must be related to the site theme. For example, users look forward to see the site construction aspects of the article, but after the click found throughout the site is to promote the content, nature can not attract users interest, continue browsing.

Second, the ingenious implementation of internal links

Website construction and website optimization, peers will content and the chain schooled, many people think as long as the content and external links is enough. In fact, Shanghai Web site production company Pilotage Technology (http://www.joyweb.net.cn), had previously written "weight is not equal to ranking, organic combination can complement each other", pointed out that the weight and rank, although there is a relationship, but the weight is not equal to ranking, but not equal to the ranking of specified keywords. Rich quality of the content, as well as high quality of the outside chain, can effectively enhance the weight of the site, but clever ulterior motives of the internal link, is to promote keyword ranking indispensable key one. Therefore, only from the site optimization point of view, the ingenious implementation of internal links is necessary. Just in the content, the key words will be highlighted, and then the anchor link to the designated URL address, internal links can enhance the ranking of keywords, has been confirmed by many site construction.

Link optimization only on the one hand, internal links to another important purpose, is to recommend the content of interest to users, do everything possible to retain customers. Internal connection to implementation, usually in the middle of the article encountered related content when the link, this way has been a lot of information web site use. Another way is to recommend the relevant content to the user at the end of the article, in the form of "related reading" or "recommended reading". For example webmaster NET information channel each text below the related reading, belong to this kind of type. By recommending Reading, it is a great way to be proven to be extremely effective in retaining users by recommending what they are interested in.

Third, design color fresh and comfortable

China's web site design is an alternative, the department is to imitate the Japanese and Korean animation and colorful use of color, the pursuit of visual impact; another faction is unremitting European, the page design simple simple and generous, durable engaging. Personal feeling, taking into account site optimization site design, should focus on the European and American style, after all, the impact of the Web site design to use a large number of pictures and flash animation, not conducive to rapid opening of the site (recent statistics have come out, South Korea's average bandwidth downlink rate can reach 2202kb/s, Japan reached 1364kb/s, while China's only 245kb/s. In addition, the impact of a problem is not engaging, visually tired users will naturally give up browsing. Therefore, the page art design in fact and the user browsing time is closely related, for example, the beauty of the attention to the number of people will naturally higher.

The intention of the webmaster, may have noticed similar to Sina, Sohu, such as the information portal has a very similar place, is the site background color is white (there must be a page load speed considerations, because the default background of the browser is white). Another similarity is that the default font size is 14px, the purpose of this is actually very simple, in fact, to allow users to browse for a long time will not produce fatigue. Think about it, if the page background is red, the font color is black or white, yellow and so on, but also 12px size, see what is the feeling of one hours? So, the fresh page art design is very important, after all, only users feel comfortable to continue to browse the possibility.

Retention of users time of the hour is about the weight! Although stay time is only the search engine to consider the quality of a factor, but the quality of the site is not exactly such a detailed accumulation of it? Not only is the time when users visit the site, Shanghai website production company Pilotage Technology (http:// www.joyweb.net.cn) that, whenever the relevant user experience link, will slowly be included in the search engine to judge the quality of the site evaluation scope. Know these, site optimization has become a very simple thing, the site construction in a balanced search engine on the basis of the collection, more should be in the user's perspective to consider. Is it true that the website of your own construction is helpful to the user, and what impression will be left after the user visits the website? A webmaster a business, when he can calmly to think about these problems, the site optimization to the road to success is far away.