Kenya's mobile phone payment unique (World Cup and communications 3)

Kenya has a number of operators competing, important http://www.aliyun.com/zixun/aggregation/11218.html ">safaricom, ZAIN KE, telcom Kemya and other operators, In the poorer parts of Kenya, roadside billboards and fully advertised houses are basically safaricom, ZAIN ke two.

In order to compete for the market, each operator in the technology, business and other means to compete for the market, and mobile payment is Safaricom's killer, it is the use of remote payment, through the SMS payment, each user as long as the mobile phone payment business, it has a mobile wallet. You can pay the money of this wallet to another mobile phone user. According to the introduction, some companies to purchase goods, no need to check and cash to pay the way, as long as the product, talk about good prices, two users can use mobile phone to pay. This payment is safer and quicker and more convenient. The mobile payment way obtains the more and more users, especially the high-end user's favor, this becomes the Safaricom competes for the market the powerful weapon.

and Safaricom not only pay for mobile phone transfer payments, it also set up a number of ATMs, mobile phone users can withdraw cash through the mobile phone, which, to a large extent, Safaricom is far from a telecommunications operator, it has the function of banks, because the provision of multi-directional services, so get the user's Welcome , it also occupies a dominant position in the market ...