Abstract: The author recently in a Web site to do the keyword ranking when encountered a special depressed, that is, the site every time in the search engine big update rankings will rise, then will continue to decline, remember the first time in the rankings in Baidu is 232
The author recently in a Web site to do the keyword ranking when encountered a particularly depressed, that is the site every time in the search engine Big update ranking will rise, then will continue to fall, remember the first time in the rankings in Baidu is 232, so not long before the usher Baidu a big update, Ranking up to 180, and then continue to decline, down to 190 of the appearance so again to greet Baidu's big update to 87, and then continue to drop, down to 100, Baidu again made a big update, the site rankings rose to 77. Ranking rise I understand, during this period I constantly update high-quality content, promote and do outside the chain to enhance the weight. But I do not understand the decline in this position at the beginning, I believe many friends will like me do not understand how this happened. But this period of time in learning the principle of SEO finally put these things understand.
Of course today is not here to introduce the principles of the search engine, only to explain why this situation is the part of the principle, we know that in fact, when we search the keyword when the search engine in its index library to all the information users want to be ready, instead of rushing to another site to find content presented to the user. Because that is too time-consuming, efficiency is unacceptable. So the search engine used the latter approach-building an index library. But this method has a disadvantage, is not to all the site for real-time updates, the latest information and the weight of the site into the algorithm. Only a small number of high-quality high-weight web site to expand real-time crawl, to this real-time update, the latest in some data calculation in the ranking algorithm inside. For those who are not very high weight of the site can only half a month to update the index library, according to your site to enhance the weight of the situation to update the rankings. So I often see some novice in the forum asked, I today to the site sent more than 20 outside the chain rankings but did not improve, that is because your site did not update, the link is not effective. Only the next big update of the search engine you do today's outside the chain will be included in the weight calculation range.
After listening to the author to tell you the principle, also understand why my website keyword will have such a performance! That is because the author's website weight is not high lead to search engine (Baidu as the standard, because the author is looking at Baidu data) Update index library is too slow, Only when the search engine big update will update the author's website data, before we introduced the search engine in the keyword ranking before the preprocessing, and the author site weight is low, so only in the search engine when the big update will be I do those who improve the weight of the site in all aspects of data into the ranking calculation, After the big update that is no longer updated, that is to say my station is in situ. If the latter has a high weight of the site can naturally overload me at ordinary times, resulting in my ranking continues to decline. Because the high weight of the site is a daily search engine will be updated database, they do every day to enhance the weight of the site will be included in the update ranking algorithm mechanism. You think people are moving forward every day, and I was half a month to walk, so that the search engine a big update rankings on the rise, and then constantly be overtaken by the situation. (here to tell you a little, otherwise people think I nonsense, others high weight of the site will be ranked behind you, remember before I wrote an article "site needs to be adjusted according to user changes". It used to think it was irrelevant, but today it's important, it needs to do such a keyword, so it will catch up with us and one thing is now a long tail.
You may hear that this is not understood here, you are talking about today's core keywords before and after two of the site has any relationship, in fact, this is quite relevant, this is an analysis of their own web site issues are very important data. I often to see friends in the Forum to ask such questions, my keywords why the rankings will continue to decline, this time if you observe the two of your site before and after you know. If they go down together, then this is definitely not a problem with your site, there must be more powerful competitors to take you all beyond, if you are a person's ranking down, their four site keyword ranking did not move, then obviously this is one of your website out of the problem, you need to find a problem from your own, And then make an effective solution. Of course, this situation to be limited to the new station of the ranking of observation, the weight of the old station is another matter, because the high weight of the station search engine is every day will be adjusted every day, according to you for the site to enhance the weight of updates, if the top 20 will also be based on user data What I have just said is that 20 of the sites that have been hit by the bottleneck in ranking are able to observe the two sites of your keywords. Explain what is called the ranking bottleneck, is that you have to move a little bit now is not easy, like me in front of the ranking of 180 when there is no need to pay attention to the two sites. In fact, if you observe carefully, you will send a lot of search engine processing some details algorithm. In-depth analysis of each other's website, to see how many outside the chain can be surpassed each other. These are great benefits for understanding search engine algorithms.
I think that the focus on the core keywords before and after the two Web site data is very important, so it is very good to judge their own site is not a problem, or because the changes in the external environment has affected their own site, to the front and back two for reference is the most appropriate. In fact, do SEO is a powerful data analysis, I would like to put forward by the national level to do scientific seo, do controllable seo all because of the control of the data bar. We can only do as much as possible to collect the various data on the site, and today I provide this can be counted as a bar. Only when we have more data on the site, the site to make the right judgments, and then the right operation, and ultimately to success.