Key points of innovation in science and technology industry

Source: Internet
Author: User
Keywords Robin Li the entrance
Tags application application distribution arm business change distribution formation giants

The internet to the traditional industry accelerated infiltration, the mobile internet wave accelerated to attack, the Giants completed the first round of mobile "enclosure" movement. In the 2013, the business of the Giants changed, the product formation changed, the organizational structure changed, and even the corporate style changed. The outcome of this change, ――bat, continues to be a high-profile mystery.

Changes in the four major entrances

Fulfill the same mission.

In the "Change", 2013 years to the outside world left the most impressive, is Baidu. Baidu is the PC on the shore of the "entrance", now, it is crossing the river: the traditional industry internet-wide river, Mobile River. In the face of the rapid technological wave, Li said his means and technology will continue to change, and Baidu's mission, but also his mission, will never change.

BAT in the three giants, the mission is the same as the only Baidu, although it looks like 2013 years of Baidu is not the same as in the past, but in fact, is still around the "let people the most equal and convenient access to information, find the request." At the end of 2012, Li called Wolf's culture, and in just a year, the Wolf has made a huge game: 14 users of hundreds of billions of products, around the search, application distribution, maps and video next to the four major entrances. Not long ago, Li in the European and American Association 2005 Committee of the annual Forum, said the mobile end of the product is Baidu "stones" stone.

Baidu Mobile search in the eruption this year, the number of search app users breakthrough 400 million. 1.9 billion dollars to buy 91 wireless, so that Baidu won the time: a short period of time to establish the application of the distribution portal, to overtake opponents. Navigation free direct hit opponents sore, directly to the outside world left the impression of Baidu Wolf. More crucially, the map has become Baidu's third largest entrance, but also Baidu to expand the underlying data platform. To this end, Baidu has invested in the website glutinous rice net.

In addition to search, application distribution and maps, Baidu also received the fourth-largest portal: Video. Its Archie Art investment pps, a great scramble for video head of the ambition; Baidu continues to burn money for bandwidth and copyrights, launching its own content strategy; it uses its own portal capabilities to do video distribution. And video, is the new media, living room Internet, 4G these future market of the most important.

Build a healthy industrial ecology

To arm each other across the river

In the process of crossing the river, Baidu to other people across the river also from time to time to help: rely on Baidu traffic in the Middle page site, around the Baidu ecological developers. Or, under an ecology of Baidu and they arm each other to cross the river. Where to go, 58 of the city, Auto's successful listing, has let the outside world to see the enormous energy of the biosphere.

From 2012 to the outside evaluation of the "slow", to 2013 of the fierce, Baidu's products have changed, technology has changed, the pattern has changed: Baidu is no longer just sweeping the information market lone Wolf, to lead the Middle page Web site and developers of the head of the wolf, Li want to do not only their own things, but also want to build a large ecological circle. Unchanged is the core of Baidu: Always stand in the flow and application of the entrance, overlooking the entire industry, for each of the interests of the industrial chain to convey a stream of flow and platform support, at the same time, its own capacity to digest the flow of further rise, and ultimately for the mission of Baidu service.

As every new wave arrives, any giant may be dozing off. Some did not wake up, some woke up too late. and embraced "in an age of globalization, we are in the most unpredictable changes in the industry, technological change, the relentless flow of capital, consumers in the face of the more diversified choice of instability, let us the young company all day dry, thin ice" Robin Li, identified Baidu unchanged kernel, only change itself.

Li completed the "Deep Learning" skills: Wolf (dare to water), layout (stone), strategy (to find the rhythm), steady (steady progress), attack (good competition) and ecology (mutual arm). Now, Baidu Mobile owned 14 users over billion of stone, but to Baidu a sense of security, whether the river can be smooth, but also to see how wide it is, how deep the water, even, luck.

The world is changing, the industrial environment is changing, the user needs are changing, the rules of the game are changing and the opponents are changing. Companies are always choosing: what to conform to, what to insist on, where to keep, where to be radical, when to turn, and when to brake ... These choices add up to determine the fate of the enterprise. The captain is responsible for these choices. Li, is touching Baidu's moving stone "across the river" to the other side of the mobile internet.

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