Key to avoiding the optimization of Industry portal website

Source: Internet
Author: User
Keywords Website optimization SEO

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We all know that site optimization is very important, but the industry portal optimization and Enterprise site Optimization program is very different, at present many segments of the industry BtoB sites do not attach importance to SEO, today to talk about some of the industry portal site often fall into the optimization error.

1, focus on the promotion of several popular keywords: (should pay attention to the optimization of the whole station, pay attention to the long tail key word flow)

Many industry portals in the beginning of the optimization, always like to select a few popular keywords, and then to their rank, see how the effect. The result is difficult to effect. If you want to optimize your site to make a big change. should not deliberately to pursue a few popular words of good rankings, because these words are too competitive, it is difficult to get good rankings in a short time. Even if these words have a good ranking, the flow is very limited to you.

Industry Portal Business Site information is very large, generally have millions of pages, each page contains a corresponding keyword. These words may not be very hot, but if you can take into account the large number of keywords. You don't need to line up on the first page. Just the first two pages, each day each keyword can give you half the flow, the combination of traffic is very very large. There are dozens of key words to be optimized to consider in the beginning.

2, the recruitment of a full-time optimization staff: (there should be a person in charge, technical department coordination, collaborative optimization)

For the industry portal site, site optimization is not a person can be done, because the industry portal optimization to take into account, the site framework planning, keyword analysis, web design, program design, effect testing, other promotional cooperation and so on. So the industry portal optimization work, the recruitment of a common understanding of the optimization of the people are uncertain. For the industry portal, to do the optimization is also to stand the point of view of the operation of the site to think, and to optimize the good and other network marketing strategies into a together, so as to maximize the effect.

So for the industry portal business website, need is not an optimization personnel, need is a can in optimization, website promotion, network marketing, website operation and so on aspect very has the actual combat experience extended.

3, find an effect to pay for the optimization service first Test results: (industry site should not choose to pay optimization)

Industry portal do not want to try this, because you can not afford to, if you find a see the effect of the charge, it is estimated that there is not too much combat experience, if your site is sacrificed as a test, that loss is even greater. There's still time to lose. The time cost is also very big cost. Select the optimization consulting company, do not look at the Kungfu bragging, to see what other successful cases have been OK, and also to verify that these cases are actually they have done.

Summary: Industry portal site generally a lot of original content, in fact, as long as the start from the construction station to consider optimization, the site optimization is relatively simple. Hope that our industry Web site operators to pay attention to the door. (Original source www.734545.com)

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