Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall
-Guangzhou in a QQ group of lectures on SEO
Well, let's get started. Thank you for your attention. It may not be very good, some technical not to speak, the deep don't speak. Only basic knowledge and some skills.
today's case is
http://www.cexun.com/
-Guangzhou 14:59:41
Please open this page first. is a member of the group.
tong-Shenzhen 15:00:09
in the teacher's time, we say less, listen more, and then ask
-Guangzhou 15:00:10
generally we analyze Web sites, all from this order:
Home-Channel-inner page
-Guangzhou 15:00:36
Let's take a look at the homepage of this website first.
Network-Xiangfan 15:01:15
the middle of the gap Ah
-Guangzhou 15:01:19
The
frame is not very good. At least it looks uncomfortable. This is the user experience aspect. This we don't care, from the SEO point of view to analyze the first.
-Guangzhou 15:01:41
First Look at its title, keyword or something. What do you think? "View" in the browser--"source file"
-Guangzhou 15:01:54
<title> yi mo Fashion bag wholesale net | handbag Wholesale | wholesale bag </title>
<meta name= "Keywords" content= "Yi Mo Fashion bag wholesale net | handbag Wholesale | wholesale of female bag |," >
<meta name= "description" content= "professional luggage wholesale of north China's largest (bag) bag wholesaler City. Has tens of thousands of brands of bags, female bag wholesale Foreign trade package wholesale inventory, reputation to build quality, with our professional services for you to create the highest quality sourcing. Yi Mo Fashion bag wholesale net | handbag Wholesale | Wholesale of female bags |, ">
-Guangzhou 15:02:12
This is the content of his title, keyword, and page description section.
naomi-Shijiazhuang 15:02:24
I don't think the keyword is too good
-Guangzhou 15:02:40
The
title is consistent with the rules in terms of length. Less than 28 words.
study seo-Kunming 15:02:52
Fashion Bags Wholesale Network
study seo-Kunming 15:02:57
, is it better to put it back?
-Guangzhou 15:05:29
page Description After the sentence is not good, there is no meaning.
this sentence: Yi Mo fashion bag wholesale net | handbag Wholesale | bag Wholesale | batch contract,
-Guangzhou 15:06:27
in fact, if you have a better technique, the keyword and the page description are not available. But as a basic knowledge, it is still to be said.
keywords used, separated. Now the role of the keyword is not so big, not that you set the search engine will think you this is the key.
-Guangzhou 15:06:59
How to judge this website optimization how? Try searching for its keywords. Here we only take Baidu as an example.
-Guangzhou 15:07:15
respectively with Baidu search his several keywords, find a few pages can not find.
-Guangzhou 15:07:37
description of the first page of the keyword did not do, no effect.
-Guangzhou 15:08:19
General We analyze the site also want to see his collection, this yesterday has said, no longer repeat. You can look back at yesterday's class notes. I don't know the address, I'll ask
.
-Guangzhou 15:08:49
today the topic is the keyword, we analyze this station also only to look at the key word. Look at all the channels below.
-Guangzhou 15:09:07
http://www.cexun.com/Sort5-1.html
This is one of the channels. Brand Luggage
-Guangzhou 15:09:55
<title> brand Luggage-yi mo Fashion bag wholesale net | handbag Wholesale | wholesale bag | Wholesale Package </title>
<meta name= "Keywords" content= "brand bags, Yi mo fashion bags wholesale network | handbag Wholesale | Wholesale of female bags |," >
<meta name= "description" content= "professional luggage wholesale of north China's largest (bag) bag wholesaler City. Has tens of thousands of brands of bags, female bag wholesale Foreign trade package wholesale inventory, reputation to build quality, with our professional services for you to create the highest quality sourcing. Brand bags, Yi mo fashion bags wholesale network | handbag Wholesale | Wholesale of female bags |, ">
-Guangzhou 15:10:13
think something's wrong?
tear-Fuzhou 15:10:18
en
-Guangzhou 15:10:22
, watch another channel
.
Chushda-Guangzhou 15:10:33
<title> Foreign Trade cases-yi Mo Fashion bag wholesale net | handbag Wholesale | wholesale bag | Wholesale Package </title>
<meta name= "Keywords" content= "Foreign trade bags, Yi mo fashion bags wholesale network | handbag Wholesale | Wholesale of female bags |," >
<meta name= "description" content= "professional luggage wholesale of north China's largest (bag) bag wholesaler City. Has tens of thousands of brands of bags, female bag wholesale Foreign trade package wholesale inventory, reputation to build quality, with our professional services for you to create the highest quality sourcing. Foreign trade bags, Yi mo fashion bags wholesale network | handbag Wholesale | Wholesale of female bags |, ">
-Guangzhou 15:10:42
This is the
of foreign trade luggage
tear-Fuzhou 15:10:46
the same question.
-Guangzhou 15:11:07
look at it carefully. Each of its channels has a channel name in addition to the title. Nothing else changes.
-Guangzhou 15:11:27
Of course, this is not a webmaster set. This shop system is automatically generated.
-Guangzhou 15:12:08
Obviously, this station's homepage with each channel, in the keyword aspect choice is very wrong.
-Guangzhou 15:12:38
So how do you choose the keyword? below begins to enter today's relatively important topic: Combining user search habits to do
-Guangzhou 15:13:24
to "brand bags" as an example.
If you are a webmaster, you may make
brand bags, brand bags wholesale, similar to such keywords.
Chushda-Guangzhou 15:13:56
Let's look at what the user search is more.
-Guangzhou 15:14:06
Baidu Search "brand bags"
-Guangzhou 15:14:23
The first one is a competition to promote the site.
-Guangzhou 15:14:33
Is the word
difficult to do?
-Guangzhou 15:14:54
is not difficult.
How to judge a word difficult to do? Generally look at two
-Guangzhou 15:15:08
One is the search results. The upper right corner will come out
Baidu, find relevant web page about 76,200 pieces
in the field 15:15:17
and then what?
-Guangzhou 15:15:27
generally random search word has hundreds of thousands of of pages, this is more than 70,000. The word is not very hot.
40 Thieves 15:15:32
Competitor
-Guangzhou 15:15:40
What's the second look? Look at what kind of station is in front of you.
-Guangzhou 15:16:01
second, the third is a one-level domain name station.
-Guangzhou 15:16:13
from the fourth place is an article in each website.
40 Thieves 15:16:47
are the rankings that others go up in passing.
-Guangzhou 15:16:54
What does that mean? The word is still easy to do. Since someone else's article page can be lined up in front, then if you use a level two directory to do, in theory, better than them.
-Guangzhou 15:17:31
This is just to give you a reference, just the next I want to talk about the selection of keywords are not directly related.
How to see what word users are more concerned about?
-Guangzhou 15:17:42
generally you search for a word, the following will appear "related search"
-Guangzhou 15:18:02
Search "Brand bags", out of the most relevant search is:
China luggage brand brand bags to join Hong Kong luggage brand brand bags wholesale luggage
-Guangzhou 15:18:38
does that mean we're going to do
China luggage brand brand bags to join Hong Kong brand
these words? Because they search the most
-Guangzhou 15:18:47
not. There are also two factors to consider here
-Guangzhou 15:19:31
First is whether your website offers this service. For example, brand bags to join, you do not have this service, user search came to find the things, this does not work. Low user satisfaction
-Guangzhou 15:20:40
Chinese luggage brand
the word, although many people search, but it is also more difficult.
-Guangzhou 15:21:09
If you want to see more related searches, then click on the "more relevant search" behind the relevant search to see 100 related searches.
Osamu-Shijiazhuang 15:21:38
Clap!
longjing Tea 15:21:46
Clap!
Shidon-Beijing 15:21:49
-Guangzhou 15:22:01
then pick a few words that are close to your station and not so difficult to do. Because everyone is just contact SEO, so I suggest you do something unpopular first.
See the effect, you continue to learn also more motivation. Right,
?
Osamu-Shijiazhuang 15:22:18
haha.
, keep watching
.
-Guangzhou 15:22:24
good. After analyzing the channel, let's look at the inner page.
-Guangzhou 15:22:42
http://www.cexun.com/Pro46.html
Pick a page like this.
-Guangzhou 15:22:52
Fashion personality Leisure Women's Purse-driftwood driftwood
-Guangzhou 15:22:58
is a product of this kind.
-Guangzhou 15:23:11
page in the page you can analyze, keyword, and so on, and I just the same method.
-Guangzhou 15:23:27
Baidu Search
Fashion personality Leisure Women's Purse
-Guangzhou 15:23:37
The first place is this page
Chushda-Guangzhou 15:23:59
"Fashion" removed
Search "Personalized casual women's Purse"
in first place or is it
-Guangzhou 15:24:25
, "Casual women's Purse", the first or this page
-Guangzhou 15:24:45
even "Women's wallets"
It can also be ranked on the first page
-Guangzhou 15:25:16
This is the site I only like the point, is why I choose this station to do analysis.
-Guangzhou 15:25:38
It even though the homepage does not go up, the channel also does not go up. But to specific products, it has a better ranking in Baidu
ю б-Fujian 15:25:43
This is a better page
-Guangzhou 15:25:59
you change a few other products, it is still ranked well.
-Guangzhou 15:26:02
Why?
-Guangzhou 15:26:16
This is related to the directory structure of this site.
ю б-Fujian 15:26:29
Directory structure of the
Web site? What do you say?
-Guangzhou 15:26:37
every product you look at it, it's
.
http://www.cexun.com/Pro46.html
such a directory.
-Guangzhou 15:26:55
this is actually with
http://www.cexun.com/index.html
, are all under the root directory.
tear-Fuzhou 15:27:02
are in the root directory.
-Guangzhou 15:27:11
such a page in the search engine weight is relatively high.
-Guangzhou 15:27:26
many websites to facilitate the management, likes to divide many levels.
ancient--------Beijing 15:27:37
-Guangzhou 15:27:55
www.xx.com/11/11/11/11/11.html
divided into such a small, not a few?
-Guangzhou 15:28:46
the deeper your directory, the lower the weight. In the search engine's view, your page is not important. Because you don't pay attention to it. If you pay attention to it, you should put it in the front. This is just an article in one of the categories on your channel.
Prince-Shijiazhuang 15:29:10
What if it's a forum?
ancient--------Beijing 15:29:12
Many search engines don't pay attention to
-Guangzhou 15:29:13
so you must pay attention to this when designing the website. In addition to the design of the Web page structure, the page path is also very important.
ю б-Fujian 15:29:42
is not to put the directory too many layers
-Guangzhou 15:29:53
Here's a little trick, too, if it's statically generated. You can even combine the file name with the keyword.
-Guangzhou 15:30:48
such as a page selling LV handbags here, you can use a path like this directly:
www.xx.com/lv.html
See, the page contains the word "LV". Then your platoon has a direct promotion.
-Guangzhou 15:31:07
is like you search "SEO", ranked first in the domain name on the account of a very large optimization. www.seo.org.cn
-Guangzhou 15:31:46
other people's Domain name is SEO, even if there is no content, can be ranked before the comparison. (Of course, the actual situation is not so, SEO this word is more difficult, not a domain name can be resolved)
-Guangzhou 15:32:17
This site's analysis is probably here. By the way, provide a small tip, if you are doing product class site, can be combined with the date to do.
ю б-Fujian 15:32:40
,!!!.
the day to talk about the sensitive topic of search engine optimization
-Guangzhou 15:32:53
For example, you do the word "power products", it is difficult to do. Then you can do "2007 Power Products", not easy? Evasive
-Guangzhou (726399) 15:32:17
This site's analysis is probably here. By the way, provide a small tip, if you are doing product class site, can be combined with the date to do.
Date
40 Thieves 15:33:02
Osamu-Shijiazhuang 15:33:19
synthesis is a word date is a word
-Guangzhou 15:33:21
Yes, that's what it means.
Osamu-Shijiazhuang 15:33:22
separate
Chushako-Shanwei 15:33:39
Where can I find
's previous projects?
-Wuhan 15:33:45
, is this the end of the story?
Can you tell me more about
?
-Guangzhou 15:33:57
Well, the website analysis is over. Here's a little more in-depth topic, technical, and everyone should be interested.
Osamu-Shijiazhuang 15:34:40
, can I ask you a question?
-Guangzhou 15:34:42
most of the webmaster here is the most depressing should be the flow of not go. Want to do some hot words, but also to fight others.
Nangong-Beijing 15:34:43
everybody clap and quack
-Guangzhou 15:34:54
don't ask questions. There are still three points to finish.
Prince-Shijiazhuang 15:34:56
to
40 Thieves 15:34:59
Network-Xiangfan 15:34:59
everybody clap and quack
-Wuhan 15:35:01
applauded
tear-Fuzhou 15:35:04
Prince-Shijiazhuang 15:35:07
in a few days ranking again
-Guangzhou 15:35:09
about hot words. I mainly talk about three points.
-Guangzhou 15:35:23
1. Capture Current hotspot
-Guangzhou 15:35:45
What kind of word is the easiest to flow?
Hot But nobody does
-Guangzhou 15:36:29
http://top.baidu.com/
Baidu
can go to see which things are the most popular every day, most people search.
-Guangzhou 15:37:01
the top left is a "rising fastest TOP50"
-Guangzhou 15:37:24
is now in the first place is "Jiayun"
-Guangzhou 15:37:54
try to search the word. Is the word difficult to do?
Prince-Shijiazhuang 15:38:15
but not for the long term.
Osamu-Shijiazhuang 15:38:27
Oh, this I often see.
My site is to do a large amount of search and no competitor to do the keyword
-Guangzhou 15:38:36
of course not. Just for instance.
tear-Fuzhou 15:38:36
just said, it seems better to do
Chushda-Guangzhou 15:38:47
below I take Osamu's website for you to analyze
Prince-Shijiazhuang 15:38:53
is good to do
But the keyword always has to change
Osamu-Shijiazhuang 15:39:00
add pages to the site
-Guangzhou 15:39:00
Baidu Search "Personal homepage"
tear-Fuzhou 15:39:09
Smart
-Guangzhou 15:39:10
Personal homepage, the word. Hot?
longjing Tea 15:39:20
Hot
-Guangzhou 15:39:24
can be said to be very hot.
-Guangzhou 15:39:54
the top four are promoted, more than 40 million pages of the page, you have to do up, difficult.
-Guangzhou 15:40:07
look at the "Personal homepage" related search
-Guangzhou 15:40:21
search for the first related search.
-Guangzhou 15:40:31
Baidu, find the relevant web page 56
40 Thieves 15:41:02
How much traffic does
have?
-Guangzhou 15:41:08
51.CN Personal homepage. Look at the station in the first place.
Chushda-Guangzhou 15:41:27
This is easy to die. You can easily send a post to the first few pages.
Prince-Shijiazhuang 15:41:39
hehe
-Guangzhou 15:41:43
Oh, you ask the next Osamu. How much traffic does the word give him every day
Osamu-Shijiazhuang 15:41:47
two thousand or three thousand
-Guangzhou 15:41:53
first, that station is Osamu's
.
Osamu-Shijiazhuang 15:41:58
these several related keywords daily two thousand or three thousand
40 Thieves 15:42:00
good.
-Guangzhou 15:42:09
has been built for one weeks, and thousands of people have registered with him.
Osamu-Shijiazhuang 15:42:16
I do the relevant Web page 7.
-Guangzhou 15:42:39
This is what I'm going to say. Catch the hot keyword. Further, everybody find it yourself. Don't tell anyone else.
tear-Fuzhou 15:42:56
hehe
Osamu-Shijiazhuang 15:42:59
, you guys don't rob business with me.
-Guangzhou 15:45:25
2007 Spring Festival Blessing Mobile phone Message encyclopedia, more than 2000 people browsing,
2007 Pig Spring Festival couplets Chun Quan ci
2007 Spring Festival Party program list-CCTV
-Guangzhou 15:45:55
these several posts browsing volume is relatively more. As an SEO information site in the water garbage in the post, I think no one will pay attention to.
-Guangzhou 15:46:44
Similarly, the lunar year wallpaper in the picture material also has two thousand or three thousand browsing volume.
-Guangzhou 15:47:02
where are these browsing volumes coming from? Search engine searched.
-Guangzhou 15:47:23
Eve Day
2007 Spring Festival Blessing SMS Encyclopedia
The word
brings me more than 500 IP
-Guangzhou 15:47:55
I want to do, is only in the forum to send a "2007 Spring Festival Blessing SMS Encyclopedia" post.
, are you going to do such a thing?
ю б-Fujian 15:48:16
hehe
vivi-wiki | shanghai 15:48:18
ю б-Fujian 15:48:22
, why not?
Shidon-Beijing 15:48:31
-Guangzhou 15:48:31
now go to your forum to send a 2008 Spring Festival Blessing SMS Encyclopedia, next year may be you in the first place.
Network-Xiangfan 15:48:33
ю б-Fujian 15:48:40
Top A
40 Thieves 15:48:43
Tears-Fuzhou 15:48:45
^_^
Prince-Shijiazhuang 15:49:02
will not meet the topic content of the forum
study seo-Kunming 15:49:03
-Guangzhou 15:49:08
This is just a skill to provide you with reference.
ю б-Fujian 15:49:17
this is TRUE!!!
-Guangzhou 15:49:19
That's why I'm in the "Water Trash" column ...
-Guangzhou 15:49:33
Irrigation column You say what topic can't send?
Prince-Shijiazhuang 15:50:02
is afraid of a long time, too much irrigation
-Guangzhou 15:50:07
OK, this will stop.
you have any new skills to communicate with me after class.
the 3rd
.
Prince-Shijiazhuang 15:50:19
en
-Guangzhou 15:50:53
himself to create hot spots.
may be a bigger word, but it's a way of doing it.
You say what is the easiest word to do?
-Guangzhou 15:51:18
your own company name or your own website name. Are generally unique, no one will compete with you.
-Guangzhou 15:52:13
My SEO information station has been built for two months, has always wanted to do "SEO" the word. But the first page is full of masters of the station, my only row on the second page. It is difficult to overtake them in the short term.
-Guangzhou 15:53:09
Search "SEO information", my station must be in the first place. Because this is my site name. No competition.
But if you're in the first place, you need someone to search. Every day to search, but also more boring. How do you get people to search?
-Guangzhou 15:53:48
the word into "related search".
If others search "SEO", related search there is "SEO material", that will guide some people to search the word
-Guangzhou 15:53:54
Http://d.baidu.com/rs.php?q=SEO&tn=baidu
look at this page.
Prince-Shijiazhuang 15:54:29
Related Search the 3rd is
.
-Guangzhou 15:54:48
is concerned about the word "SEO", you should know. There was no SEO information before the word.
Prince-Shijiazhuang 15:54:56
Yes
-Guangzhou 15:55:11
suddenly came out of the room.
Osamu-Shijiazhuang 15:55:33
is that a day to sit in front of the computer with your eyes closed
manually to refresh the search volume?
-Guangzhou 15:55:40
as to how to do this, this does not provide a method.
just tell everyone, there is such a way to learn from.
Tears-Fuzhou 15:56:05
, isn't it
-Guangzhou 15:56:43
Well, let's go to the class today. Just an hour. The tow class dragged for 15 minutes, sorry.
Thank you for watching
ю б-Fujian 15:57:07
hehe!!! Hard work!!
Webmaster
study seo-Kunming 15:57:08
Waves 15:57:09
Waves 15:57:10
,
.
ancient--------Beijing 15:57:10
γ Silent Γ15:57:13
Strongman Ah
ю б-Fujian 15:57:18
Nangong-Beijing 15:57:22
everybody clap and quack
ancient--------Beijing 15:57:29
40 Thieves 15:57:31
Network-Xiangfan 15:57:37
Osamu-Shijiazhuang 15:57:44
you talk about it when you start school?
-Guangzhou 15:57:46
It's not too hard for everyone to accept it? No div, no css ... People should be listening. This article starts: www.chinaseo.org.cn author: Qiu Shi da QQ726399 authorized to retain this message reproduced
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