Know: 11 kinds of profit model of Internet in China

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Profit model one: online advertising

The most common online profit model, the domestic relatively good is the major portals (Sina, Sohu, etc.), but also include the industry portal, and most of the personal site's profit model is so, by hanging other people's ads to survive.

New and emerging online short video site, through the audio and video loading before and after the waiting time to play advertisers online ads (Youku, potatoes, etc.)

Profit model two: The tone of the color of MMS downloads, SMS, and other value-added telecommunications forms

One of the craziest online profit models, almost every commercial website and personal site that entered the top 100,000 in the world are getting economic returns through the SP, and now because the SP has received restrictions from operators such as China Mobile, the profit rate has declined somewhat and the market capitalisation of the listed companies, which are dominated by such models, has shrunk

Profit model three: Product Trading website

A. Sales of other people's products through the website (Consumer-to-consumer and Business-to-consumer mode) For example, Taobao (Consumer-to-consumer), Excellence (business)

B. Selling your own products through the Web (including business)

Profit model four: to provide unique resources, a member of the service to obtain revenue (personal 211.html "> feel that it will be developed in this respect)"

This type of model represents Alibaba (a model of Chinese business-to-business)

Profit Model five: Network game operation, virtual equipment and prop sale

Representative has: NetEase, grand

Profit model six: Search auction, product investment, classification of Web sites and information integration, paid referral and profit

Representative has: Baidu, Hao123, etc.

Profit model seven: advertising intermediary

AD affiliate websites make profits by selling ads to advertisers and AdSense services

Profit Model eight: Enterprise Information Service

A. Help the enterprise to build and maintain the promotion website

B. Agent sales of network products of major companies

C. Network infrastructure services delivery

D. Network Marketing planning and search engine optimization professional consultancy firm

Profit Model nine: financing

Web2.0 's web site is generally user-made content, with the community active degree, naturally will attract the vision of VC, but the ultimate attribution should be Google, Microsoft and other giants to buy.

Profit Model ten: Establish member database, provide accurate marketing service for enterprises

Through the network a large number of members, for some enterprises to provide a large number of potential consumers.

Representative: 51job

Profit Mode 11: Create network products, and sell products and services to gain benefits

For example, some information system manufacturers, through the development of open source software or ASP system services, these sites themselves is a product and service, netizens can buy some technical services, such as video conferencing system rental services.